Beasley Media Group Outlines Hurricane Action Plans

RADIO ONLINE | Friday, September 8, 2017 | 2:12pm CT

Beasley Media Group has outlined its hurricane action plans for the company's stations in Florida. All of its stations in Tampa are doing regular updates on-air with weather partner ABC Action News. The air personalities are giving updates on weather, shelters, sand bag stations, etc. They're also directing everyone to the station websites for all updates. On the Storm pages, Beasley is populating feeds from ABC Action News and posting information and announcements from local governments and the state.

In Fort Myers, the company's Hurricane Action Plan is in effect with WXKB (B1039), WRXK (96KRock), WJPT (Sunny 106.3), WRXK-HD2 (Playa 98.1), WWCN (99.3ESPN) and WJBX. This includes teaming up with WBBH (NBC) and WZVN (ABC) affiliates, providing our listeners with the very latest Hurricane information. Here's the timeline:

• 72 hours prior to landfall, every other hour, we will encourage our listeners to tune in to your stations for the latest information on Hurricane Irma.
• 48 hours prior to landfall, every hour.
• 24 hours, twice an hour.
• Tracking and projecting landfall times and places every hour.
• 10 Hours before Landfall to ground zero, we will providing updates every 20 minutes covering landfall info, public shelter info, preparedness info as it relates to safety and advisories from the National Weather Service and Emergency Management.

In Boca Raton, WWNN-AM, WSBR-AM and WHSR-AM plan to air CBS 12 from West Palm.

Podmerse Launches Podcast Sponsorship Database Podmerse Podmerse has launched a publicly available podcast sponsorship database designed to help podcasters identify potential advertisers and provide media buyers with information about where competing brands are placing their podcast advertising. The platform tracks more than 2 million More

Triton Digital Completes First AI-Driven Audio Ad Buy Triton Digital Triton Digital has completed what it describes as the audio industry's first fully automated, agent-to-agent advertising transaction using its newly launched Seller Agent. The campaign was executed with Talpa Media, digital agency Draft Digital and advertiser Otrium. According to More

Westwood One, Silverloch Set Election Day Coverage Westwood One Westwood One and Silverloch have announced special Election Day programming for Tuesday, November 3, featuring conservative commentators Dan Bongino, Vince Coglianese, Hayley Caronia and Shawn Farash across broadcast radio, podcasts and streaming platforms. The coverage will feature commentary and More

Eastlan Ratings Adds Kelly and Ehrman to Support Team Eastlan Ratings Eastlan Ratings has expanded its client training and support team with the addition of radio industry veterans Jay Kelly and Tommy Ehrman as the company prepares for continued market expansion into 2027. Kelly brings decades of broadcast and digital media experience to Eastlan. A More

Townsquare Media's Kelly Quinn to Depart After 25 Years Kelly Quinn Townsquare Media Chief Growth Officer Kelly Quinn will depart the company on October 30, ending a 25-year career that included senior leadership positions in sales, market operations, digital advertising and revenue development. Quinn announced his departure in a September LinkedIn post, saying the More

Chris Cline Exits Reelworld as VP/AR After 18 Years Chris Cline Chris Cline has departed his position as Vice President of Affiliate Relations at Reelworld after 18 years with the radio imaging and production company. He will continue working with Reelworld in a limited consulting capacity. Cline, a radio industry veteran with more than three decades of experience, More