Home Login RADIO ONLINE RSS Facebook
Advertisement

Envision Debuts ''No Borders Radio'' Multicultural Format


No Borders Radio
No Borders Radio

Envision Networks announces the launch of a new multicultural, bilingual top 40 format entitled "No Borders Radio." The format is musically balanced to reach English-speaking millennials and Latino 18-44 females by combining the best North American Pop Hits with their counterparts from Central and South America.

"Millennials love exclusivity. It's that individualism that in theory characterizes them. No Borders Radio characterizes that demand with a unique, one of a kind brand in an overcrowded marketplace," said format creator and producer Brian Burns. "No Borders Radio's message is positive and inclusive. No walls... no fences.. no barriers. Everyone is welcome."

In addition to the licensing rights to use No Borders Radio's name and logo, affiliates have access to a music library of recommended songs, bilingual station imaging including voices, sweepers and promos. No Borders Radio also offers off-air support with promotional ideas, daily music logs and programming guidance.

Advertisement

Latest Radio Stories

KiKi B. Jones Named WAMO Pittsburgh Brand Manager
KiKi B.
KiKi B.
Audacy has elevated KiKi B. Jones to Brand Manager of WAMO 107.3 in Pittsburgh. In her new role, Jones will oversee the station's content strategy, talent, operations and branding while continuing to host middays weekdays from 10am-4pm ET. "I've had the privilege of knowing KiKi for over 10 years and More

Study: Radio Campaign Drove Retail Foot Traffic
Cumulus Media and Westwood One
Cumulus Media and Westwood One
An AM/FM radio advertising campaign for a major retailer generated a 34% lift in foot traffic during a Valentine's Day promotion, according to a new analysis highlighted by the Cumulus Media | Westwood One Audio Active Group. The study, conducted by location analytics firm Placer.ai, examined store More

House Sets Vote on AM Radio for Every Vehicle Act
AM Radio for Every Vehicle Act
AM Radio for Every Vehicle Act
The AM Radio for Every Vehicle Act is headed to the House floor for a standalone vote during the week of Sept. 14, marking a significant step forward for legislation that would require automakers to keep AM radio in new vehicles. House Majority Leader Steve Scalise (R-LA) has More
Advertisement

K-Love Promotes Carlisle, Guffey to New Roles
Natalie Carlisle and Monica Guffey
Natalie Carlisle and Monica Guffey
K-Love has announced two senior leadership promotions within its development operation, naming Natalie Carlisle (far left) as Chief Revenue Officer and Monica Guffey as Vice President of Development. Carlisle moves up from Chief Development Officer, expanding More

105.3 The Fan Named Mavericks Radio Flagship
Dallas Mavericks
Dallas Mavericks
The Dallas Mavericks have signed a multi-year agreement with Audacy naming Sports KRLD-FM (105.3 The Fan) Dallas as the NBA franchise's official flagship radio station. The new partnership will make Mavericks game broadcasts available to more than nine million listeners across North Texas, with More

Jack Daniel to Retire After 54 Years in Radio
Jack Daniel
Jack Daniel
Beasley Media Group says longtime Charlotte radio programmer and personality Jack Daniel will retire September 18, bringing an end to a 54-year broadcasting career that has included more than five decades on the air and in management. Daniel currently serves as PD and midday personality at AC WKQC-FM (K More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement