iHeartMedia Flips WBZY-FM/Atlanta to ''The New Z105.3''

WBZY-FM

Regional Mexican WBZY-FM (El Patron 105.3)/Atlanta flips to Spanish CHR as "Z105.3," with the slogan "Tu Estacion Para Super Hits," effective immediately. The format will feature songs from artists such as Daddy Yankee, Shakira, Ozuna, Romeo Santos, Maluma, J Balvin, Bad Bunny and Enrique Iglesias. The new lineup includes Karla Rodriguez (6-10am), Orlando Rosa (10am-3pm), Luis Trevino (3-7pm) and Jessi Dee (7-midnight).

"With the launch of Z105.3, we are proud to continue the tradition of being the innovator and leader of Atlanta's Hispanic media landscape," said iHeartMedia Atlanta Senior VP/Programming Brian Michel. "With the rapidly growing Hispanic population in Atlanta, as well as emerging musical tastes, this move puts us in a position to super-serve our listeners, advertisers and the community."

Latest Radio Stories

Dr. Laura Program President Geoff Rich Dies

Geoff Rich

Geoff Rich, President of Take On The Day, LLC and a longtime leader behind The Dr. Laura Program, died suddenly Wednesday night in Los Angeles. Rich was a serial entrepreneur who co-created Radio Today and played a key role in guiding The Dr. Laura Program through Take On The Day, LLC, where he served as More

SBS Enters Forbearance Deal With Majority Bondholders

Spanish Broadcasting System (SBS)

Spanish Broadcasting System (SBS) has entered into a temporary forbearance agreement with holders of a majority of its outstanding 9.750% Senior Secured Notes due 2026 after the notes reached maturity on March 1. The Miami-based company said it has been engaged in discussions More

Rumba 97.7 to Air Revolution Home Games in Spanish

WZRM (Rumba 97.7) Boston

The New England Revolution and iHeartMedia Boston have announced a new media partnership naming WZRM (Rumba 97.7 FM) as the Spanish-language broadcast home for all 17 Revolution home games during the 2026 Major League Soccer season. The broadcasts will be available on Rumba 97.7 FM More

Erik Bradley Named Brand Manager of 98.7 The Spot

Erik Bradley

Audacy has appoinnted Erik Bradley Brand Manager of KSPF-FM (98.7 The Spot) in Dallas. In the role, Bradley will oversee the station's content strategy, talent, operations and branding for the classic hits outlet. Bradley will continue to hold several other positions within Audacy, including Brand Manager of More

Lotus Names Adams GM, Connell Ops Director in Seattle

Andrew Adams and Jeff Connell

Lotus has appointed Andrew Adams as General Manager of its Seattle cluster and Jeff Connell as Director of Operations & Brand Management. Adams will oversee the company's three Seattle stations, including KVI-AM, KNWN AM-FM, and KPLZ-FM. According to Chief Operating Officer Jim Kalmenson, More

Urban One Reports Q4 Revenue Decline, Wider Loss

Urban One

Urban One reported lower revenue and a wider loss in the fourth quarter of 2025, reflecting weaker advertising demand and the absence of political advertising seen in the prior year. For the three months ended December 31, 2025, the Silver Spring, MD-based media company posted net More

Return to Menu

iHeartMedia Flips WBZY-FM/Atlanta to ''The New Z105.3''

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ^®

iHeartMedia Flips WBZY-FM/Atlanta to ''The New Z105.3''

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ®

Copyright © 1989-2026 RADIO ONLINE ^®