Home Login RADIO ONLINE RSS Facebook
Advertisement

Beasley Media Launches ''98.7 The Shark'' in Tampa Bay


Beasley Media Group Flips AC WPBB-FM to "98.7 FM The Shark" in Tampa with the slogan "Tampa Bay's Next Generation of Classic Rock." The station -- which began airing all Christmas music in November -- kicked off the new format at midnight on Wednesday with AC/DC's "For Those About to Rock (We Salute You)." 98.7 FM The Shark will feature a new generation of Classic Rock songs geared towards the 80's and 90's, with songs ranging from AC/DC's "Back in Black" and Ozzy Osborne's "Crazy Train" to Pearl Jam's "Alive" and Metallica's "Enter Sandman."

Through the month of January, the station will be commercial-free each day after airing the company's Detroit-based (WRIF-FM) "Dave & Chuck the Freak Morning Show." The show will begin simulcasting weekday mornings from 5:30 to 10:30am on January 7. Dave Hunter and Charles Urquhart, along with show member Lisa Way, began working together in April, 2001 on CIMX-FM (89X) Windsor until November, 2012. The show officially debuted on WRIF-FM in May, 2013. Since then, they've added Cohost Andy Green, Producer James Campbell and Video Editor Jason Watson.

"We are thrilled to bring Classic Rock radio back to Tampa Bay with 98.7 The Shark," said Beasley Media Group Tampa interim Market Manager Steve Triplett. "With a hand-picked mix of Rock hits from the 70's, 80's and 90's and the Dave and Chuck the Freak Morning Show, we're excited to give listeners something new and truly unique."

"It's been many years since Tampa Bay had a true Classic Rock station on a full signal and we're excited to offer the next generation of Classic Rock to such a great Rock market," said Executive VP/Programming Justin Chase. "Plus, we're including our successful morning show Dave & Chuck the Freak which is a perfect complement to the music position."

"After spending many years on Tampa Bay Rock Radio, it's exciting to be part of a station with real bite," said Station Program Director Ted Kamikaze.

Advertisement

Latest Radio Stories

Audacy to Launch 97.1 The Fan in Los Angeles
KNX-FM/Los Angeles
KNX-FM/Los Angeles
Audacy is expanding its Sports audio footprint with the launch of "97.1 The Fan" on KNX-FM, marking the first all-Sports FM station in Los Angeles. The station debuts May 11 at 6am PT ending its News simulcast with 50kW KNX-AM. The new outlet will deliver comprehensive coverage of Southern California's More

Ex-FCC Leaders Seek Court Action on News Policy
Radio Television Digital News Association (RTDNA)
Radio Television Digital News Association (RTDNA)
A group of former FCC officials and broadcast journalists has asked a federal appeals court to force the Federal Communications Commission to act on a pending petition to repeal its News Distortion Policy. The coalition, which includes former FCC Chairs and Commissioners along with the Radio Television More

Audio Ads Boost Recall, Trust and Purchase Intent
iHeartMedia and Omnicom Media
iHeartMedia and Omnicom Media
A new study from Omnicom Media Intelligence and iHeartMedia finds that audio advertising is delivering measurable gains across the marketing funnel, with newer formats and creative approaches helping drive stronger consumer engagement and faster purchase More
Advertisement

Audacy: Audio Drives Deeper Sports Fan Engagement
Audacy Sports
Audacy Sports
Audacy's new State of Audio: Sports Fandom report finds that audio has become a central platform for engaging today's sports fans, particularly highly engaged "avid" listeners who are more likely to act on brand messaging. The study shows that as sports consumption fragments across television, streaming More

Veterans Classic Rock Adds Miller & Moulton
Miller & Moulton
Miller & Moulton
NEWHD Radio's Veteran's Classic Rock has added syndicated morning Sports/Talk show "Miller & Moulton" to its lineup, expanding its programming with a mix of sports commentary and classic rock. The show, syndicated by Radio Customs and Jeff Weber Media, is known for combining analysis and humor. Veteran's More

WGCI Launches Tone Kapone Day with Live Event
Tone Kapone
Tone Kapone
iHeartMedia Chicago's WGCI 107.5 will celebrate longtime afternoon host Tone Kapone with the launch of "Tone Kapone Day," a new live event set for Friday, May 29, at the House of Blues Chicago. The inaugural celebration is designed to bring the station's on-air energy into a live setting, featuring DJs, More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement