Panoply Media Welcomes iHM to its Megaphone Platform

RADIO ONLINE | Monday, January 14, 2019

Panoply Media announced today that iHeartMedia has selected Panoply's Megaphone platform to distribute select podcasts across its iHeartPodcast Network. Megaphone will distribute iHeartPodcast hits like Happy Face, Ridiculous History, The Herd with Colin Cowherd, How to Money, The Daily Zeitgest, and Whine Down with Jenna Kramer, as well as Unobscured, The End of the World with Josh Clark, iHeartRadio Presents: Inside The Studio, and The Ron Burgundy Podcast, one of the most anticipated launches of 2019.

iHeartMedia will have access to Megaphone's full suite of best-in-class tools for publishing, dynamic ad insertion, ad operations, campaign management, reporting, and analytics to help manage its podcast business. Megaphone will also aid in streamlining operations and aligning iHeartMedia's teams across the country.

"Podcasting has emerged as our newest and fastest growing audio platform, with incredible audience engagement," said Conal Byrne, President of the iHeartPodcast Network. "2019 is going to be a huge year for us, rolling out dozens of new shows, and after much examination, we are delighted to have selected Megaphone as our key enterprise and infrastructure partner for a slate of our biggest hits as we continue our extraordinary podcast growth."

"iHeartMedia is transforming the podcast industry with its innovative and enlightening content," said Brendan Monaghan, CEO of Panoply Media. "We're incredibly proud to be working with the leading audio company in America, and we're committed to continuously improving our technology to support their podcast business."

iHeartMedia's move to Megaphone follows its acquisition of Stuff Media, LLC, which includes the hugely successful HowStuffWorks podcast network. HowStuffWorks announced earlier this year that its entire slate of shows would be hosted on Megaphone.