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Alpha Media Portland Names Sara Perrin as Marketing Director


Sara Perrin
Sara Perrin

Alpha Media appoints Sara Perrin as Marketing Director of its cluster of stations in Portland, OR, effective May 1. Perrin will oversee the marketing efforts of News/Talk KXL, CHR KBFF, Country KUPL, AAA KINK, Sports KXTG, Hip Hop KWEE, Conservative Talk KUFO and the Bloodworks Live Studio. Previously, Perrin spent the last 12 years as President of Perrin Promotions in Portland.

Alpha Media Portland Senior VP/Market Manager Lisa Decker commented, "Sara is a dynamic leader with 25 years of experience creating ingenious strategies, effective solutions, and unforgettable tactics to attract, activate, and retain target audiences. Her vast experience working with the biggest brands in Portland, along with her innovative, imaginative, and resourceful problem-solving abilities make her uniquely qualified for this position. We are thrilled to have Sara join the Alpha team."

"I am excited to partner with Lisa and her creative and talented team in Portland to deliver memorable live and local experiences. I am dedicated to deepening relationships with Alpha's iconic stations' fans, advertisers, musicians, and community partners. Years ago, I started my career working at KINK Radio as its Marketing Associate, so to return is a full-circle dream come true," added Perrin.

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