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Envision Networks Rebrands Easy FM as Relaxing Favorites


Envision Networks has rebranded it's "Easy FM" format to "Relaxing Favorites." The fresher image is designed to meet the demands of 25-54 adult listeners with a tilt towards females. Relaxing Favorites now features a larger song inventory that places emphasis on gold-standard songs and a unique blend of soft rock and pop hits from the 70s through the early 2000s. Format creator, Jon Holiday of Radio Consulting Services says it's "the most popular relaxing favorites rarely heard on mainstream AC these days."

Affiliates of Easy FM reap the benefits of over 30 years of programming experience and receive the 24/7 Christmas music format as part of the package.

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A new analysis from the Cumulus Media | Westwood One Audio Active Group finds that AM/FM radio advertising during NFL broadcasts delivers significant gains in brand awareness, consumer engagement and purchase conversions, outperforming streaming audio and podcasts in cost efficiency. The findings, More

KYW Newsradio Inducts David Yadgaroff Into Hall of Fame
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K-Love Names Ed Lenane VP of K-Love Global
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Dial #250 Expands Beyond iHeartMedia Stations
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