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Envision Networks Rebrands Easy FM as Relaxing Favorites


Envision Networks has rebranded it's "Easy FM" format to "Relaxing Favorites." The fresher image is designed to meet the demands of 25-54 adult listeners with a tilt towards females. Relaxing Favorites now features a larger song inventory that places emphasis on gold-standard songs and a unique blend of soft rock and pop hits from the 70s through the early 2000s. Format creator, Jon Holiday of Radio Consulting Services says it's "the most popular relaxing favorites rarely heard on mainstream AC these days."

Affiliates of Easy FM reap the benefits of over 30 years of programming experience and receive the 24/7 Christmas music format as part of the package.

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Study Finds Host Reads Boost Brand Impact
Cumulus Media and Westwood One
Cumulus Media and Westwood One
A new global advertising study finds creator-led ads, including radio and podcast host reads, can produce greater brand impact, particularly when advertisers identify themselves early and use entertaining, emotion-driven creative. The findings come from "The Creator Effectiveness Playbook: How to Build More

Zack Bennett Named Host of Pure American Country
Zack Bennett
Zack Bennett
Pure American Networks has named veteran Nashville broadcaster and producer Zack Bennett permanent host of the nationally syndicated weekly program "Pure American Country" and its daily companion feature, "Pure American Country Radio Minute." Bennett had served as interim host since the death of longtime More

Dana Cortez Show Takes Mornings at Q97.1 Fresno
The Dana Cortez Show with Greg & Dre
The Dana Cortez Show with Greg & Dre
The Dana Cortez Show has added Lotus Communications' KSEQ-FM (Q97.1) in Fresno to its affiliate lineup, taking over morning drive following the retirement of longtime morning team Greg & Dre. Beginning Monday, September 21, Dana Cortez, DJ Automatic and Anthony A. will anchor mornings on Q97.1 through the More
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Urban One Names Yonni Rude Dallas Operations Manager
Yonni Rude
Yonni Rude
Urban One Dallas has named Yonni Rude Operations Manager, overseeing programming for the company's three Dallas-Fort Worth radio brands: KBFB (97.9 The Beat), KRNB (Smooth 105.7) and KKDA (K104). Rude moves to Dallas after spending the past three years as Program Director for Urban One's Houston stations More

Cedar Basin Media to Acquire Six Iowa Signals
Civic Media
Civic Media
Cedar Basin Media, a new unit of Civic Media, has reached an agreement to acquire six radio signals in Cedar Rapids and Waterloo, IA, from NRG Media. An application seeking approval of the transaction will be filed with the FCC. The deal includes Cedar Rapids stations KFMW-FM More

WMMB Host Bill Mick Retires After 25-Plus Years
Bill Mick
Bill Mick
Longtime Space Coast radio personality Bill Mick is retiring from iHeartMedia's WMMB (92.7 WMMB), concluding more than 25 years on the air in Melbourne, FL. His final edition of "Bill Mick LIVE" airs Friday, September 18. Mick began his Space Coast radio career in 1998 and took over mornings at WMEL in More

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