SBG, ''The Michael Baisden Show'' Ink Deal Through 2020

RADIO ONLINE | Thursday, June 27, 2019

Michael Baisden

SBG and The Michael Baisden show have renewed their agreement that will keep Baisden behind the microphone through December 31, 2020. Baisden, who is a best-selling author, screenwriter, event promoter and producer, features a blend of 90's, 2000's and today's R&B hits. He also engages his audience by taking calls throughout the show while interacting live on social media with his 4.3 million Facebook followers.

Baisden also announced the kick-off of his, "Conversation and Comedy Tour" and "Michael Baisden Presents: New Year's Eve in Las Vegas," which will be hosted by the newly renovated Palms Hotel.

"Now that the show is hitting on all cylinders it's time to do what I do best... engage with people," said Baisden. "I began my career hosting relationship seminars and producing upscale events, it's time to get back out there and connect with my listeners face-to-face and have some fun!"

SBG Director of Affiliate Relations for Baisden's Show said, "There's no one in the radio industry who would argue that Baisden is the absolute best at creating compelling content," Mike Love says. "And what most radio people miss is just how effectively Baisden has reinvented himself. "He has been the ultimate provocateur, leading social activist, champion for mentorship, and a relationship guru! All the same time producing best-selling novels, sold out stage plays, and first-class events."

SBG COO Julio Aponte says they are behind the Baisden brand 100%, whether it's in morning drive, afternoons or both. "We have the luxury of not having to waste time worrying about the quality of the show... that's a given."

"The Michael Baisden" show can be heard in over 30 markets including Detroit, Orlando, Jacksonville and Las Vegas.