Entercom/Memphis Ups Chris Michaels, Brad Carson to OM

RADIO ONLINE | Friday, July 26, 2019

Entercom/Memphis elevates Hot AC WMC-FM, AC WRVR-FM and Country WLFP-FM Director of Branding & Music Programming Chris Michaels to OM/Music Brands. Concurrently, the cluster ups Sports WMFS-AM/FM and Sports WMC-AM Director of Branding & Sports Programming Brad Carson to OM/Sports Brands for the market. Michaels has been with the local group for eight years and Carson for over ten years.

Michaels joined the cluster as named Program Director and afternoon host of Hot AC WMC-FM (FM100) in April, 2011. He made the move to FM100 from CHR WABB-FM/Mobile where he was PD and PM drive host. Before that Michaels was with WAPE-FM/Jacksonville, WERO-FM (Bob 93.3)/Greenville and WDCG-FM (G-105)/Raleigh.

Carson was appointed PD of ESPN Sports WMFS-AM and FM in December, 2009. He previously served as PD of co-owned Rhythmic AC WSNA-FM (Snap 94.1). Before that, he was PD of WIXM-FM and WKOE-FM/Atlantic City, NJ. He's also held on-air stints at KMZQ-FM and KMXB-FM/Las Vegas.

Entercom/Memephis Senior VP/Market Manager Dan Barron reportedly commented, "Please join me in congratulating Chris Michaels and Brad Carson as their titles change to OM/Music Brands and OM/Sports Brands respectively. Chris and Brad have each guided their respective stations to all-time ratings highs while navigating changing market conditions, competitive attacks, personnel adjustments etc. I'm proud and thankful for Chris, Brad and the team that they get to work with every day.

"Radio stations are much more complex today than they were a decade ago; social media, streaming, events and technology make for a never ending set of opportunities and challenges -- the job does not end at 5:30p," he added. "We are in a better position with Chris and Brad guiding the brands and this elevation in title is more reflective of their responsibilities and contributions."