Entravision Appoints Robert McCauley SVP/Marketing Palm Springs

RADIO ONLINE | Monday, September 16, 2019

Robert McCauley

Entravision Communications Corporation has appointed Robert McCauley Senior Vice President of Integrated Marketing Solutions, effective immediately. Reporting to Juan Navarro, Regional Vice President of Local Media Sales, McCauley will be responsible for sales management and growth of the company's television, radio and digital media properties serving the Palm Springs, California market.

"Bob has a distinguished sales track record in the media, sports and entertainment industries, as well as within the Hispanic market," said Navarro. "We're excited to have him join the Entravision family in Palm Springs, and look forward to his leadership and experience in driving visibility of Entravision's traditional and digital capabilities in this growing market."

Prior to joining Entravision, McCauley worked as Director of Corporate Partnerships for the Major League Baseball team, the Los Angeles Angels. Before that, he spent nearly a decade as the Director of Sales at Univision in Los Angeles.

"My familiarity in the Spanish media space and the general market will allow me to jump in feet first and drive sales and market share for the Palm Springs market," said McCauley. "We are uniquely positioned in Palm Springs with our NBC, Univision, UniMas, MeTv, La Tricolor and La Suavecita television and radio stations and their corresponding digital assets. In today's constantly changing media landscape, this is an exciting opportunity and one that I will bring my experience and ideas to the table to help Entravision grow."