Triton Digital Appoints Daryl Battaglia as Senior VP
|RADIO ONLINE | Monday, September 16, 2019|
Triton Digital appoints Daryl Battaglia as Senior Vice President/Market Development & Strategy, Audience Research. He joins the company following a 22-year career at Nielsen where he held various positions including leading strategy and product development for their Media Analytics business. His experience includes advertising effectiveness, cross-platform and emerging platform measurement, and product innovation.
"Triton Digital has been the global leader in audience measurement since the early days of digital audio," said Battaglia. "I'm excited to help launch new solutions that enable media companies to make informed programming decisions, and media buyers and sellers to execute advertising campaigns with confidence."
"Daryl brings a wealth of experience and expertise to Triton," added President of Market Development John Rosso. "As part of the team behind the world's leading streaming measurement technology, the innovation that he will drive will undoubtedly benefit the entire audio ecosystem and will continue to fuel the global growth of the industry at large."