Allentown's WCTO-FM Adds Morning Co-host and Frequency

RADIO ONLINE | Monday, October 14, 2019

Hannah Byrom

Cumulus' 96/WCTO-FM Cat Country is adding "CAT Morning Crew with Sam and Hannah" for wake-ups in Allentown, PA. The station is also adding a new frequency, 107.1, which will broadcast to the Poconos. The new frequency substantially extends the listening area for the country station, making CAT Country 96 the biggest radio station in Eastern Pennsylvania and Western New Jersey. The frequency previously broadcasted the alternative-formatted 107.1 WWYY-FM.

On-air personality Hannah Byrom joins CAT Country 96's Sam Malone as co-host, importing from Entercom-New York station WNSH-FM, New York's Country 94.7, where she was weekend on-air personality. Prior to that, she was Morning Show Co-Host for Beasley Media Group's WKLB-FM/Country 102.5 in Boston, MA. Byrom has also held on-air positions at WPST-FM in Trenton, NJ, and at WPLJ-FM in New York, NY, and was Morning Show Co-Host and Midday Host for Live 95.5 in Portland, OR.

Jerry Padden, Operations Manager, Cumulus Allentown-Bethlehem, said, "This is a very exciting day for all of us! Though Hannah has worked on some great stations across the country, she is a Jersey girl. Sam was born and bred here in the Lehigh Valley, so doing Mornings in their hometowns is a dream come true for both Sam and Hannah. AND, to have CAT Country 96 on 107.1 in the Poconos makes us the biggest station over Eastern Pennsylvania and Western New Jersey! That's great news for listeners and advertisers who want to extend their reach."

"I'm so excited to join the station that I grew up listening to and that got me into country music," said Byrom. "Getting to wake up the Lehigh Valley and create memories and bonds with the listeners here like I had growing up in Phillipsburg is going to be so special. Let's get it!"