Mike Preston Joins KPLX-KSCS/Dallas as Program Director

RADIO ONLINE | Tuesday, February 25, 2020

Mike Preston

Cumulus Media appoints 25-year radio veteran Mike Preston as Program Director for Country KPLX-FM (99.5 The Wolf) and Country KSCS-FM (New Country 96.3)/Dallas. He most recently served as Senior Vice President of Programming for iHeartMedia/Baltimore and was Program Director for the group's Country WPOC-FM and Adult Hits WQSR (102.7 JACK FM). Prior to that, he was PD of Entercom Country KKWF-FM (100.7 The Wolf) and Rhythmic AC KHTP-FM (Hot 103.7)/Seattle. Beofre that, Preston was a senior programmer with CBS Radio in San Francisco and Seattle and served at ABC Radio's WPLJ-FM/New York.

"These two country brands, each in their own distinctive way, have captured the hearts of DFW country music fans. We believe Mike Preston is the right person to lead our talented teams into the future," said Cumulus Dallas-Houston Regional Vice President Dan Bennett. "Mike has had big success in his career as a creative PD who knows how to coach big time talent. We can't wait to have him in Dallas to further ignite two of the most listened-to Country stations in America."

Preston commented, "I'm honored to be joining Cumulus and taking the helm of these two storied stations. Country music is alive and well in Texas and I can't thank Dan Bennett, Brian Philips and Bruce Gilbert enough for the chance to work with these amazing brands and their teams."