Townsquare Names Mary Fork Southwest Michigan MP/CRO

RADIO ONLINE | Tuesday, June 15, 2021 | 7:26am CT

Mary Fork

Mary Fork has been appointed as Market President/Chief Revenue Officer for Townsquare Media's Southwest Michigan region including Kalamazoo and Battle Creek. Most recently Fork led teams for Comcast/Effectv throughout Southeast Michigan. She will report to Townsquare Senior Vice President Todd Lawley.

"From the first time I spoke to Mary it was clear that the ability to coach, lead and execute a multi-platform strategy is in her DNA," said Lawley. "She possesses a unique skillset that will allow her to bring our world class set of digital and local broadcast solutions to the market with the mission of making Townsquare Kalamazoo/Battle Creek the No. 1 local media company in Southwest Michigan."

"I am beyond excited to be returning home to Southwest Michigan and joining the Townsquare Media family," said Fork. "What compelled me to join Townsquare is not only the full-service digital marketing capabilities and incredible local media brands, but the way Townsquare goes to market and its Digital First strategy."

"I have been very impressed with Mary's experience, multi-platform knowledge, passion and positivity," added Erik Hellum, Townsquare COO, Local Media. "She is excited to make Kalamazoo and Southwestern Michigan her home, and work with our talented Townsquare team to do great things."