Home Login RADIO ONLINE RSS Facebook
Advertisement

TUDN Becomes MLB's Official Spanish-Language Radio Partner


Univision
Univision

TUDN, the multimedia unit of Univision Communications, and Major League Baseball ink a multi-year agreement naming TUDN Radio the official Spanish-language radio partner of MLB in the U.S. and Puerto Rico. The deal brings Spanish-language coverage on TUDN Radio of select games throughout the MLB Postseason and each World Series contest.

Additionally, TUDN Radio will produce "Desde el Diamante" (From the Diamond), a daily, 60-minute radio program dedicated to the latest MLB news. In 2022, TUDN Radio will also be home to select regular season games, as well as Major League Baseball's annual Home Run Derby and All-Star Game.

"We are thrilled to partner with Major League Baseball to deliver coverage of America's pastime to Spanish-speaking audiences around the country," said Univision Radio President Jesus Lara. "This deal showcases our commitment to growing the sport with our broad fan base on a national level, and complements the exclusive, world-class local team coverage that Univision stations are known for."

"We're excited to start our Postseason with Univision's TUDN Radio as our official Spanish-language partner in the U.S.," added MLB Senior Vice President, Global Media & Business Development Dominick Balsamo. "With a live daily show devoted to the latest news around the league, in addition a first-class presentation of national game broadcasts, we're sure our fans will enjoy the complete coverage that TUDN is set to deliver."

The deal joins Univision's portfolio of existing baseball rights in major local markets, where the company already serves as the Spanish-language flagship station and radio broadcast rightsholder for the Arizona Diamondbacks (KHOV-FM), Chicago Cubs and Chicago White Sox (WRTO-AM), Houston Astros (TUDN 93.3 FM), Los Angeles Dodgers (KTNQ-AM), Miami Marlins (WAQI-AM), New York Mets (WADO-AM & Que Buena 92.7), and Texas Rangers (KFLC-AM).

Advertisement

Latest Radio Stories

Cumulus, Zimmer Urge FCC to End Radio Ownership Caps
Cumulus Media and Zimmer Radio
Cumulus Media and Zimmer Radio
Cumulus Media and Zimmer Radio of Mid-Missouri are urging the Federal Communications Commission to eliminate its local radio ownership limits, arguing in separate ex parte meetings that rules unchanged since 1996 no longer reflect today's competitive audio and advertising marketplace. The filings come as More

FCC Seeks Comment on Political Ad Rate Challenge
Federal Communications Commission (FCC)
Federal Communications Commission (FCC)
The Federal Communications Commission (FCC) is seeking comment on an application asking the agency to overturn Media Bureau guidance concerning which political advertisers are entitled to broadcasters' lowest unit charge rates. The challenge was filed by Democratic candidates Sherrod Brown, Jon Ossoff, More

Gemini XIII Adds Kelly Parker, Yea Podcast Slate
Kelly Parker
Kelly Parker
Gemini XIII is expanding its audio sales operation with the addition of veteran media executive Kelly Parker as Senior Vice President of Sales. Parker joins the company from Yea Networks. As part of the move, Gemini XIII will become the exclusive advertising sales representative for Yea Networks' podcast More
Advertisement

Tracy Walker Named 2026 MIW Speak Up! Mentee
Tracy Walker
Tracy Walker
Mentoring and Inspiring Women in Radio (MIW) has named Tracy Walker, General Sales Manager for Connoisseur Media in Saginaw, MI, as the 2026 mentee for its Speak Up! Mentorship Program. Developed in partnership with Media Staffing Network and the late Laurie Kahn, Speak Up! is a year-long program for More

RAB Launches Audio Marketing Certification Program
Radio Advertising Bureau (RAB)
Radio Advertising Bureau (RAB)
RAB has launched Audio Marketing Professional (AMP), a new professional education and certification program designed to help marketers, agency professionals, media planners and buyers better understand and use radio and audio advertising. The self-paced program provides training on planning, buying, More

SiriusXM Puts SXM-11 Satellite Into Service
SiriusXM
SiriusXM
SiriusXM has placed its new SXM-11 satellite into operational service following the completion of in-orbit testing and handover by Intuitive Machines. SXM-11 is the most powerful satellite in SiriusXM's high-powered fleet and is designed to improve signal reception, expand coverage More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement