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Alpha Media/San Jose Names Bo Matthews as P&O Director


Bo Matthews
Bo Matthews

Alpha Media/San Jose, home of KBAY-FM and KKDV-FM (Bay Country) and KEZR-FM (Mix 106.5), appoints Bo Matthews as Programming & Operations Director of the cluster. He previously served as interim Program Director for for the local San Jose group over the last seven months while simultaneously handling Operations Manager duties for the company's clusters in Canton and Dayton, OH. Prior to his service with Alpha Media, Matthews held several programming leadership post in Cincinnati, Cleveland and Florida with iHeartMedia.

Matthews said, "We have been doing such great work together for the past several months, it made perfect sense to keep this mojo rockin'. Mix is already a top performer in the Bay and I couldn't be more excited about diving in headfirst with Bay Country. I've always been envious of Country stations because of the special relationship between Nashville artists and radio. I've had so many friends succesfuly make the transition to Country radio from other formats and am thrilled about this opportunity."

Alpha Media Silicon Valley Market Manager David Drutz shared, "I've had the pleasure of working with Bo during the last seven months and witnessed his tremendous skill set in action as we flipped 94.5 KBAY FM from classic hits to Bay Country while also maintaining Mix 106.5's success. He's absolutely the right person to oversee programming and operations of our two stations as we continue to grow both throughout the Bay Area."

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