SME's Global Podcast Division Launches ''The Binge''

RADIO ONLINE | Wednesday, May 25, 2022

The Binge

Sony Music Entertainment's (SME) Global Podcast Division launches "The Binge," a first of its kind subscription channel providing fans with binge-access to full seasons of new podcasts each month from across SME's slate. Beginning Monday June 6, listeners can subscribe to "The Binge" on Apple Podcasts to access full seasons of two new original podcasts, "Witnessed: Friendly Fire" and "Fringe Network: Alien State," as well as a catalog of SME shows.

Developed to provide listeners with control of their listening experience and serve audiences ready for premium, bingeworthy shows, "The Binge" bundles some of the best podcasts from SME's network of creators and provides fans with at least one brand new binge-listen every month from storytellers and journalists. Each new show launch will offer subscribers the chance to listen to all episodes ad-free, all at once. In addition, the channel will also include ad-free access to library content from SME series including "Chameleon," "Death at the Wing," "Firebug," "The Doodler," "The Just Enough Family" and "Witnessed: Borderlands."

"We have been early believers in the power of subscription to drive the podcast industry forward and we see the demand and behavior of binge-listening across our network continuing to grow, similar to how it has across other forms of media," said SME Senior Vice President of Podcast Business Development and Operations Emily Rasekh. "With The Binge, we are building our offering based on those listening habits and delivering an unprecedented, new destination for listeners all around the world to get what they want, when they want it."