iHeartMedia West Palm Beach Debuts ''1230 The Gambler''
| RADIO ONLINE | Thursday, June 9, 2022 | 11:59am CT |
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 WBZT-AM 1230 The Gambler |
iHeartMedia/West Palm Beach flips WBZT-AM to Sports Betting as the new "Sports Radio 1230 The Gambler," effective immediately. The new station will broadcast real-time sports betting news and analysis covering every major sport from VSiN, The Sports Betting Network. VSiN content currently airs on more than 140 stations in 31 states.
The Gambler will air 22 hours of live VSiN programming daily, which provides unique coverage of daily sports betting markets. The VSiN content will air outside of live sporting events, including Miami Marlins baseball games and University of Florida football and basketball matchups. Additionally, The Gambler will feature "The Greek Zone" live from South Florida, weekday afternoons from 3-5pm.
"We're thrilled to bring this informative and entertaining brand of sports talk to local sports fans," said New Sports Radio 1230 The Gambler Program Director Brian Mudd. "Sports betting as a 24/7 format, and specifically the expert analysis from VSiN and our very own Greek, is a perfect choice for The Gambler."
VSiN delivers real-time sports betting content to its audience, comprised of both sharp bettors and those brand new to sports betting action and sharing expert tips and predictions across college and pro football, college and pro basketball, hockey, baseball, golf, tennis and more. VSiN includes morning talk personalities Mitch Moss and Pauly Howard, sports betting analytics expert Gill Alexander, former pro football executive Michael Lombardi, former NFL players Shaun King and Mike Pritchard, and sportscaster Brent Musburger.
"As VSiN continues to broaden its distribution footprint, we're thrilled to be working with the innovative content providers at iHeartRadio's New Sports Radio 1230 The Gambler to bring sports betting programming to West Palm Beach and its passionate sports fans," said VSiN founder and CEO Brian Musburger. "As regulated sports betting continues its expansion across the U.S., we're proud to be The Gambler's choice to help educate and entertain the incredibly passionate sports fans in this top 50 media market."
