Home Login RADIO ONLINE RSS Facebook
Find Radio Online
AM FM HD

Advertisement

Cipolla Analytics Appoints Dr. Ed Cohen as Chief Research Officer


Dr. Ed Cohen
Dr. Ed Cohen

Cipolla Analytics appoints Dr. Ed Cohen as Chief Research Officer overseeing the expansion of its SpotGPS software for radio. He previously was Vice President, Ratings and Research for Cumulus Media, and led Nielsen Audio's connected car streaming audio research initiative as Vice President, Measurement Innovation. Prior to that, Cohen was Vice President, Measurement Innovation for Arbitron, following five years as Vice President, Research Policy and Communication and eight years as Vice President, Domestic Radio Research for Arbitron.

Cohen also served as Vice President, Research for iHeartMedia/Clear Channel, and held research positions for the National Association of Broadcasters and Birch/Scarborough Research. He has served multiple years on the NAB's COLRAM committee (Committee On Local Radio Audience Measurement) and has represented companies on the Media Rating Council He holds a Ph.D. in Mass Media from Michigan State University and an MBA from the University of South Carolina.

Cipolla Analytics Founder and President Ralph Cipolla said, "There is nothing else like SpotGPS, the ratings plan reality-check tool designed to answer these essential questions: Are you executing as planned? Are you winning every quarter-hour battle? Are you PUR-optimized? Are you getting the credit you deserve?"

He added, "Now, partnering with Dr. Ed is the final piece of the SpotGPS puzzle. There is no one in the business better qualified to help our clients interpret SpotGPS data and craft a set of action steps that will ensure their stations are PPM-ready, every quarter-hour of the week."

Dr. Ed Cohen commented, "I look forward to working with radio programmers to unlock the power of this game-changing information and insights tool. SpotGPS provides a real edge to the stations that use it, delivering value and ROI by helping radio pros program their stations smarter and more effectively."

Advertisement

Latest Radio Stories

Journalism Competition and Preservation Act Introduced
U.S. Congress
U.S. Congress
U.S. Senators Amy Klobuchar (D-MN), Chairwoman of the Senate Judiciary Subcommittee on Competition Policy, Antitrust and Consumer Rights, and John Kennedy (R-LA) reintroduced the Journalism Competition and Preservation Act, their bipartisan More

WNNX (99X)/Atlanta Names Will Pendarvis APD/Afternoons
Will Pendarvis
Will Pendarvis
Atlanta Alternative Rock radio personality Will Pendarvis will return to the WNNX-FM (99X) as Assistant Program Director and afternoon talent, beginning Monday, April 17. Pendarvis is one of the original members of the 99X on-air team launching 99X More

WBAP/Dallas Morning Host Hal Jay Returns on April 3
Hal Jay
Hal Jay
WBAP (Newstalk 820)/Dallas morning host Hal Jay is returning to DFW airwaves on Monday, April 3 -- almost two months after receiving a heart transplant. Jay had been absent from the WBAP Morning News after the holidays, and at 6:18am on January 16, More
Advertisement

BetQL Network Adds Ed Egros as Co-Host of ''BetQL Daily''
Ed Egros
Ed Egros
Audacy adds Ed Egros as co-host of "BetQL Daily" on the company's BetQL Network. He'll join co-hosts Joe Ostrowski and Erin Hawksworth, weekdays from 9am-12pm ET beginning April 3. Most recently, Egros served as an analyst with the Next Gen Stats More

Jayn Returns to 94/7 Alternative Portland for Middays
Jayn
Jayn
Jayn is named midday host on KNRK (94/7 Alternative) in Portland, OR. She'll be heard weekdays from 12-2pm PT beginning April 3. Jayn currently serves as afternoon host and Music Supervisor for KLLC-FM (Alice @ 97.3) and Music Supervisor of KITS-FM More

KZIA (Z102.9) Introduces ''Those Girls In The Afternoon''
Destiny and Taylor
Destiny and Taylor
KZIA (Z102.9) Cedar Rapids, IA launches the "Those Girls in the Afternoon" show, pairing station veterans Destiny and Taylor. Taylor, an Anamosa native and a University of Iowa graduate who has been hosting afternoons on Z102.9 since 2021, is joined More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement