Romero Joins United Stations as Chief Revenue Officer

RADIO ONLINE | Thursday, January 19, 2023 | 11:28am CT

Eric V. Romero

United Stations adds Eric V. Romero in the role of Chief Revenue Officer, effective immediately. Romero joins from Fútbol de Primera where he was Senior Director of Network Sales. He has a long history in audio advertising sales dating back to his entry into the field in 1989 at WPOW, Miami. He then sold local and national airtime in the Hispanic television space for CBS, Petry Television, Univision, and HBO Latin America. Romero re-entered the audio world as a corporate sales executive at Univision Radio, and then sales roles at the ABC Radio Networks and ESPN Radio.

Meanwhile, Romero's predecessor at United Stations, Greg Janoff, will remain with the company in a consulting role. Janoff joined United Stations in 2019, and his overall knowledge of the company's properties, inventory management and client relationships will be valuable assets to Romero and the rest of the sales team moving forward.

United Stations Chairman/CEO Verbitsky commented, "We want to thank Greg for his contributions and leadership and are thrilled to continue having him as an advisor to United Stations. Eric is a talented and energized sales executive whose commitment to serving the advertising community is well documented. His ability to create marketing partnerships for some of the world's biggest companies and his understanding of event programming is a perfect fit with our current mission."

Romero added, "United Stations has an incredible trajectory, and impressive leadership starting from the top. I am both eager, and enthusiastic to shape their future as part of the team."