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SiriusXM Inks Kevin Hart's Hartbeat to Multi-Year Deal
RADIO ONLINE | Wednesday, March 15, 2023 |
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SiriusXM has extended its relationship with Kevin Hart and his entertainment company Hartbeat through a new multi-year deal. Under the agreement, Hartbeat will continue to curate content at the intersection of comedy and culture for Kevin Hart's Laugh Out Loud Radio, where all programs will premiere. Hart will also continue to host his popular podcast, Gold Minds with Kevin Hart, which debuts its new season Wednesday night on SiriusXM, featuring Kevin in conversation with Ryan Coogler.
In addition, Hartbeat will produce a slate of new, talent-led programs, including Love Thang with Punkie Johnson and One Song with Diallo and Luxxury, hosted by Diallo Riddle and Blake "Luxxury" Robin. The channel will also be the home for a never-before-heard stand-up album from the late comedy legend Bernie Mac.
In its third season, Hart will take his podcast in a newer, bigger direction. While still occasionally hosting comedians, he'll now open up his conversations to a broader array of the best minds in entertainment, art, business and culture, to discuss what it takes to become the gold standard of their industries. In addition to Coogler, upcoming featured guests include Jason Bateman, Neil Burger, Anderson Cooper, Method Man, Stephen A. Smith, Lena Waithe and more.
The newly rebranded Gold Minds with Kevin Hart (formerly Comedy Gold Minds) will continue to premiere on Laugh Out Loud Radio channel 96 on Wednesday nights at 7pm ET with extended, exclusive content only for SiriusXM subscribers. The podcast version will be widely available the next day.
"I am so excited to be able to continue working with my SiriusXM family and grow our audience through our existing IP as well as the expansion of Gold Minds and the additions of Punkie, Diallo, and Blake," said Hart. "SiriusXM has been a valued relationship of mine and Hartbeat's for some time and the fact that we were able to launch Gold Minds and now expand the program to include the brightest, boldest, and most impactful voices of our time blows my mind."
"As we advance our mission to keep the world laughing together, Hartbeat is committed to growing our audio reach through high-impact entertainment that lives at the nexus of comedy and culture," added Hartbeat CEO Thai Randolph. "We are proud to expand our collaboration with SiriusXM and further develop our diverse library of fresh, funny, and dynamic audio content."
"Over the last five years, Kevin has become a cornerstone of SiriusXM's comedy programming, and we're absolutely thrilled to deepen our relationship with Kevin and the whole Hartbeat team," said SiriusXM President and Chief Content Officer Scott Greenstein. "As they've proven time and again, they have their finger on the pulse of the new, exciting, diverse voices in comedy, and our audience has clearly responded. We're excited to remain Kevin's audio home as he continues to expand his comedy brand and listenership."
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