Home Login RADIO ONLINE RSS Facebook
Advertisement

Star 94.5/Orlando Creates Line Dance for ''Texas Hold 'Em''


Beyonce's ''Texas Hold 'Em'' line dance
Beyonce's ''Texas Hold 'Em'' line dance

WCFB (Star 94.5) in Orlando has announced the creation of a line dance for Beyonce's hit song, "Texas Hold 'Em." The dance was crafted to capture the rhythm and energy of the song, allowing listeners to groove to the music in a fun and engaging way. "Texas Hold 'Em" has made Beyonce the first Black woman to lead the Billboard Hot Country Songs chart. The song has reached over 16 million airplay impressions on the radio.

The inspiration for the Beyonce "Texas Hold 'Em" Line Dance came from WCFB (Star 94.5) air personality Jojo, who expressed her desire to engage with listeners and create a dance. JoJo is heard on three of Cox Media stations, including WHJX (Hot 106.5) in Jacksonville and WBTV (The Vibe 105.1) in Tampa Bay.

JoJo's enthusiasm sparked a creative collaboration between Star 94.5 and Orlando's dance instructor Vinetta G to bring the dance to life. This professional instructor carefully choreographed the dance to highlight the song's infectious beats and empower everyone to unleash their inner dancer.

"What caught my attention with this song was watching African Americans doing this dance on YouTube," said Star 94.5 Director of Branding & Programming Elroy Smith. "We wanted to do an urban twist to this dance. We asked our listeners to join us and they responded in their cowboy attire and quickly learned our version of 'Texas Hold Em.' They were engaged, excited, and appreciative to be a part of this line-dance craze."

To see the video, click here.

Advertisement

Latest Radio Stories

iHeartMedia Q2 Revenue Rises 4.7% to $977 Million
iHeartMedia
iHeartMedia
iHeartMedia reported second-quarter 2026 revenue of $977.2 million, an increase of 4.7% from $933.7 million a year earlier, as continued growth in its digital and podcast businesses offset weakness in its Multiplatform Group. Excluding political advertising, consolidated revenue increased 3.5%. GAAP More

Entravision Q2 Revenue Jumps 126% on Ad Tech Growth
Entravision Communications
Entravision Communications
Entravision Communications reported second-quarter 2026 net revenue of $227.9 million, up 126% from $100.7 million in the same period last year, driven by rapid growth in its Advertising Technology & Services business. The company's Advertising Technology & Services segment generated $182.8 million in More

Study: Podcast Ads Reach Elusive Streaming Viewers
Cumulus Media | Westwood One
Cumulus Media | Westwood One
Podcast advertising could provide marketers with an effective way to reach consumers who increasingly spend their video viewing time on advertising-free streaming services, according to the latest Podcast Download study from Cumulus Media and Signal Hill Insights. The Spring 2026 study, conducted by More
Advertisement

RAB Sets Third AI Advantage Webinar for August 19
Radio Advertising Bureau (RAB)
Radio Advertising Bureau (RAB)
The Radio Advertising Bureau will present the third installment of its four-part "AI Advantage for Radio Sales" webinar series on Wednesday, August 19 at Noon CT/1pm ET. The session, "The AI Visibility Playbook for Radio," will focus on how radio stations and local advertisers can improve their More

Disney+, Hulu Add Six iHeart Video Podcasts
iHeartMedia
iHeartMedia
Disney+ and Hulu are expanding their video podcast offerings through a new agreement with iHeartMedia that will bring six iHeartPodcasts titles to the streaming platforms beginning this month. The rollout starts August 14 with "Hey Jonas!," the official Jonas Brothers podcast hosted by Kevin, Joe and More

WTOP Expands Top News Podcast With Hourly Updates
WTOP News
WTOP News
WTOP News in Washington, DC is planning a major expansion of its "Top News Podcast," transforming the program into an on-demand extension of the station's daily news coverage. Under the new format, WTOP will produce 12 to 14 episodes each weekday, offering 20-minute news updates More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement