Home Login RADIO ONLINE RSS Facebook
Advertisement

Star 94.5/Orlando Creates Line Dance for ''Texas Hold 'Em''


Beyonce's ''Texas Hold 'Em'' line dance
Beyonce's ''Texas Hold 'Em'' line dance

WCFB (Star 94.5) in Orlando has announced the creation of a line dance for Beyonce's hit song, "Texas Hold 'Em." The dance was crafted to capture the rhythm and energy of the song, allowing listeners to groove to the music in a fun and engaging way. "Texas Hold 'Em" has made Beyonce the first Black woman to lead the Billboard Hot Country Songs chart. The song has reached over 16 million airplay impressions on the radio.

The inspiration for the Beyonce "Texas Hold 'Em" Line Dance came from WCFB (Star 94.5) air personality Jojo, who expressed her desire to engage with listeners and create a dance. JoJo is heard on three of Cox Media stations, including WHJX (Hot 106.5) in Jacksonville and WBTV (The Vibe 105.1) in Tampa Bay.

JoJo's enthusiasm sparked a creative collaboration between Star 94.5 and Orlando's dance instructor Vinetta G to bring the dance to life. This professional instructor carefully choreographed the dance to highlight the song's infectious beats and empower everyone to unleash their inner dancer.

"What caught my attention with this song was watching African Americans doing this dance on YouTube," said Star 94.5 Director of Branding & Programming Elroy Smith. "We wanted to do an urban twist to this dance. We asked our listeners to join us and they responded in their cowboy attire and quickly learned our version of 'Texas Hold Em.' They were engaged, excited, and appreciative to be a part of this line-dance craze."

To see the video, click here.

Advertisement

Latest Radio Stories

Mark Adams to Retire from WXTU After 26-Year Run
Mark ''Razz'' Adams
Mark ''Razz'' Adams
Beasley Media Group announced that longtime radio personality and programmer Mark "Razz" Adams will retire from WXTU-FM, with his final day set for May 22. Razz has spent more than two decades with the company, including over 16 years on-air at WXTU, where he most recently hosted middays. He's also served as More

Borrell: Digital Ad Growth Slows, Share Battle Rises
Borrell
Borrell
Local digital advertising is entering a slower growth phase after two decades of rapid expansion, according to the Borrell 2026 Annual Digital Benchmarking Report. The report finds year-over-year growth has dropped to low single digits and is expected to fall below 3% by 2029, marking the slowest More

Radio Mercury Awards Reveal 2026 Finalists
Radio Mercury Awards
Radio Mercury Awards
The Radio Mercury Awards, produced by Radio Advertising Bureau (RAB), has announced finalists for its 2026 competition, recognizing excellence in radio and audio advertising. Now in its 35th year, the awards honor creative work across broadcast radio, streaming audio, podcasts, More
Advertisement

Entravision Q1 Revenue Jumps on Ad Tech Growth
Entravision Communications Corporation
Entravision Communications Corporation
Entravision Communications Corporation reported first quarter 2026 results showing strong overall revenue growth driven by its advertising technology business. Consolidated net revenue rose 114% year-over-year to $196.9 million, fueled by a 204% increase in its Advertising Technology & Services (ATS) More

Townsquare, Broadway Media Form Digital Ad Deal
Townsquare Media
Townsquare Media
Townsquare Media has announced a digital advertising partnership with Broadway Media aimed at expanding data-driven marketing capabilities and revenue opportunities. Under the agreement, Townsquare's digital division, Townsquare Ignite, will provide Broadway Media with More

Bob Heymann to Speak at MFM Financial Forum
MFM Financial Forum
MFM Financial Forum
Media Services Group Managing Director Bob Heymann will speak at the Media Financial Management Financial Leaders Forum in San Antonio on May 18. Heymann will participate in a session titled "Let's Make a Deal...or Not!" presented by the Washington, DC-based firm Bond & Pecaro. The session will be moderated More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement