Good Karma Brands' WTLX & WTMJ Adds UW Women's Volleyball

Good Karma Brands

Good Karma Brands (GKB) announces WTLX-FM (100.5 ESPN)/Madison and WTMJ/Milwaukee will serve as the new home for University of Wisconsin women's volleyball, beginning in the 2024-2025 season. UW Women's Volleyball completed the 2023 season at No. 3 in the AVCA Poll after a trip to the semifinals in the NCAA Tournament.

"We are proud to introduce broader coverage of Badgers Volleyball and to create additional avenues for audience expansion," said Good Karma Brands founder and CEO Craig Karmazin. "It is an exciting time, and our partnership with UW Athletics will present opportunities for a team that is proven to be best in class both on and off the court."

Market Manager Greg Scalzo added, "We are excited to build off of the already established UW Women's Volleyball brand and enthusiasm surrounding women's sports to deliver the ultimate listening experience for fans."

In addition to broadcasting all Badger Volleyball games, the two GKB stations will carry select matches in Madison and Milwaukee, including a "Lead Her Forward" initiative during the National Girls & Women in Sports Day celebration.

Latest Radio Stories

Cumulus Media Adopts Xperi's AutoStage Analytics

Cumulus Media and Xperi

Cumulus Media has become the first commercial broadcaster to license Xperi's AutoStage Broadcaster Portal Premium, a new audience intelligence platform that provides near-census-level insights into in-car radio listening. The agreement makes Cumulus the launch partner for the next-generation analytics More

Connoisseur Media Expands Weekend Syndication Lineup

Robby's Top 20 Countdown and She's Country

Connoisseur Media is expanding its syndicated programming lineup through its partnership with Compass Media Networks, adding two original weekend shows to its national distribution portfolio: "Robby's Top 20 Countdown" and "She's Country." The move builds on the companies' existing relationship, which More

Nielsen: Audio Still Dominates Podcast Consumption

Nielsen

Audio remains the primary way consumers engage with podcasts despite the rapid growth of video-enabled platforms, according to Nielsen's new report, Lean In vs. Lean Back: Profiling the Podcast Listener and Viewer. The report finds that 90% of monthly podcast consumers listen to More

Report: Howard Stern Cuts Staff, Show Schedule

Howard Stern

Howard Stern has reportedly laid off about a dozen staff members as he prepares to reduce his SiriusXM schedule to one new show per week beginning after Labor Day. According to a report by Page Six, staffers were notified during a Zoom meeting on Monday that the longtime host will scale back from his More

Infotainment Systems Fuel Digital Audio Growth

Edison Research at SSRS

The growing adoption of in-car infotainment systems is accelerating digital audio listening, according to new data from Edison Research's Share of Ear study. The report shows ownership of infotainment platforms such as Android Auto and Apple CarPlay has more than doubled since 2019, rising from 18% of More

Beasley Promotes Roldan to Tech Leadership Role

Jose Alberto Roldan

Beasley Media Group has promoted Jose Alberto Roldan to the newly created position of Head of Technology and Infrastructure. In the role, Roldan will oversee the company's technology strategy, information technology operations, infrastructure, cybersecurity and enterprise systems while continuing to lead More

Return to Menu

Good Karma Brands' WTLX & WTMJ Adds UW Women's Volleyball

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ^®

Good Karma Brands' WTLX & WTMJ Adds UW Women's Volleyball

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ®

Copyright © 1989-2026 RADIO ONLINE ^®