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MIW, Beasley Announce Digital Sales Mentorship Program
RADIO ONLINE | Thursday, September 19, 2024 |
Mentoring and Inspiring Women in Radio has announced the first annual Digital Sales Mentorship program. This program is designed specifically to support the growth and evolution of women in Digital Radio Sales. This program is a year-long initiative designed exclusively for female radio and digital sellers or managers with at least three years of sales experience who are eager to advance their digital sales careers in radio.
The chosen mentee will receive monthly coaching from an experienced mentor, along with guidance from digital subject matter experts. Areas of focus will include but are not limited to:
- Digital Marketing
- Digital Audio: Streaming and Podcasting
- Digital Video
- Training and 3rd party Certification opportunities
- Social Media
- Third Party Vendors
- CNA's
- Client ROI
- Overcoming Client Objections
- Sales and Management growth and career pathing
This new mentorship is available to one female digital seller from any U.S. based radio company. Applications are open now and are being accepted here through October 14.
"MIW is thrilled to be offering this Digital Sales Mentorship program at such a pivotal time for our industry," said MIW Board President Ruth Presslaff. "The digital ecosystem has transformed radio, and now more than ever, guidance, leadership, and vision are essential to the vitality of our business. This mentorship will provide the support and direction needed to navigate these changes and foster a path toward ongoing success and innovation. A special thank you to Caroline Beasley and Beasley Media Group for their support in this critical career path."
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