Home Login RADIO ONLINE RSS Facebook
Advertisement

San Diego's XEPRS Revamps as Oldies with Wolfman Jack


Wolfman Jack is back
Wolfman Jack is back

XEPRS-AM (1090) in San Diego makes a significant format shift, now dedicating its airwaves to Oldies. What sets this format apart is its revival of broadcasts by the iconic Wolfman Jack, known for his presence on 1090 XERB during the 1960s. This initiative marks the first station in the San Diego and Los Angeles areas to blend Oldies with shows featuring radio legends, including digitally remastered episodes of Wolfman Jack's original programs.

The change aligns with the station's celebration of its 85th anniversary, tracing its origins back to November 6, 1939. XEPRS boasts a daytime signal strength of 77,000 watts, allowing it to reach a broad audience across Southern California.

Marc Paskin, the station's manager and the brain behind the nostalgic format, expressed his enthusiasm for the project. "1090 AM XEPRS is a true blast from the past," Paskin said. "We're thrilled to bring back the voices and music that defined an era, and no one embodies that better than Wolfman Jack."

The station's new lineup includes a roster of radio legends such as Charlie Tuna, MG Kelly, El Chingon and The Real Don Steele, complementing the classic hits played on air. Wolfman Jack's shows will feature weekdays from 5-7pm, promising to rekindle the magic of his heyday with the same zest and charisma that captivated listeners decades ago.

Advertisement

Latest Radio Stories

TAB Show Puts Spotlight on Radio Innovation
Texas Association of Broadcasters (TAB)
Texas Association of Broadcasters (TAB)
The Texas Association of Broadcasters (TAB) is placing a renewed focus on radio at its 2026 TAB Show, a two-day conference expected to draw approximately 1,200 broadcasters, engineers, sales professionals and industry leaders to Austin-Round Rock on August 5-6. Billed as one of the most radio-centric TAB More

Florida Broadcasters Announce Leadership Changes
Florida Association of Broadcasters (FAB)
Florida Association of Broadcasters (FAB)
The Florida Association of Broadcasters (FAB) has announced a series of leadership changes, including the appointment of a new Chairman and Chairman-Elect, the addition of an Executive Committee member, and several new members to its Board of Directors. As part of the More

Report: Video Podcasts Deliver Stronger Ad Results
Magellan
Magellan
Podcast campaigns running on video-enabled shows generated stronger audience response and conversion rates than audio-only podcasts during the first quarter of 2026, according to Magellan AI's latest Podcast Measurement Benchmark Report. The report analyzed podcast advertising campaigns measured by More
Advertisement

BIA Names Michael Guerity VP of Market Intelligence
Michael Guerity
Michael Guerity
BIA Advisory Services has appointed Michael Guerity as Vice President of Market Intelligence & Strategic Communications, a newly created leadership post designed to strengthen the company's market forecasting, strategic insights and industry engagement efforts. In the role, Guerity will oversee strategic More

104.3 The Score Extends Chicago Bulls Radio Rights Deal
Chicago Bulls
Chicago Bulls
Audacy and the Chicago Bulls have agreed to a multi-year extension of their multiplatform broadcast partnership, ensuring that WSCR-FM (104.3 The Score) remains the flagship radio home of Bulls basketball. Under the renewed agreement, The Score will continue to air all Chicago Bulls regular season and More

NAB Urges FCC to Scale Back Earth Station Fee Hike
National Association of Broadcasters (NAB)
National Association of Broadcasters (NAB)
The National Association of Broadcasters (NAB) is urging the FCC to reduce a proposed 46% increase in regulatory fees for earth station licenses, arguing the hike would place an unfair burden on broadcasters that rely on satellite facilities to distribute programming. In an ex parte filing detailing a More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement