Townsquare Forms Strategic Alliance With Renda Media

RADIO ONLINE | Tuesday, August 5, 2025 | 10:40am CT

Townsquare Media and Renda Media

Townsquare Media has entered into a strategic partnership with Renda Media to provide advanced digital advertising solutions to Renda's clients across six U.S. cities. The alliance brings Townsquare's proprietary digital advertising platform and data-driven expertise to Renda's markets, which include Fort Myers/-Naples and Jacksonville in Florida, along withd Pittsburgh, Indiana, Greensburg, and Punxsutawney in Pennsylvania.

The partnership is part of Townsquare's Media Partnerships division, launched in 2024 under its Townsquare Ignite digital advertising segment. This white-label initiative allows other local media companies to utilize Townsquare's digital tools and strategies, which have helped the company achieve over 50% of its total revenue and profit from digital operations.

"We're excited to partner with Renda Media to bring our market-leading digital advertising solutions to their expansive client base," said Todd Lawley, President of Townsquare Ignite. "Through this partnership, we look forward to equipping Renda Media with the tools, insights, and proven strategic approach needed to strengthen their digital capabilities and accelerate client growth."

With the addition of Renda Media, Townsquare now has six media partners across 19 non-overlapping markets.

Renda Media CEO Tony Renda, Sr. praised Townsquare's digital evolution: "Years ago, I heard of a radio company that was getting more involved with the digital business. Through the years, I have watched and admired Townsquare as they grew their digital business into a media leader. Renda Media is proud to announce our partnership with Townsquare. They bring years of digital experience, knowhow, and professionalism to this partnership."