WO Ups O'Malley to SVP Strategic Sales Partnerships

RADIO ONLINE | Tuesday, January 27, 2015

Westwood One promotes Cumulus VP/Brand Solutions Paul O'Malley to Senior VP/Strategic Sales Partnerships. The newly-created Strategic Sales division will specialize in the multi-platform programs that Westwood One and Cumulus Media offer, including live sporting events, Red Carpet Radio music and entertainment events, print, NASH and live concerts.

O'Malley is a 25-year plus radio sales veteran with local, regional and national experience in brand promotion, strategic development and customized business solutions. Among his previous roles, he served as Regional President of Sales for Citadel from 2004-2011.

Westwood One President Steve Shaw said, "Bringing Paul over to run our new Strategic Sales division was a no-brainer. His wealth of experience in new business development, world-class reputation among agencies, and vast knowledge of our assets make him the prefect partner to lead this new team. We are building an impressive and outstanding sales force and Paul is a top-tier player on the team."

"I am excited by the opportunity to deliver experiential solutions which will encompass national scale and local engagement," added O'Malley. "The best brands in the U.S. are asking for new, innovative, and measured programs. Westwood One and Cumulus have assets and capabilities that are unparalleled in the industry and that deliver results for advertisers. I look forward to growing our client base and driving revenue across our platforms."