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Magnum Closes on Three Wisconsin Outlets from NRG Media


Magnum Media
Magnum Media

Magnum Communications Inc. has closed on its previously announced acquisition of three radio outlets in Wisconsin from NRG Media LLC. Included in the deal were 0.5kW WFAW-AM (940) and 26kW WSJY-FM (107.3)/Fort Atkinson and 6kW WKCH-FM (106.5)/Whitewater. NRG Media, LLC, is an Iowa-based company headed by Mary Quass, while Magnum Communications is a Wisconsin-based company headed by Dave Magnum.

Magnum commented, "My first radio job was in my hometown at WNNO in Wisconsin Dells which, back then, was on 107.1 (now 106.9). The first adjacent station was 107.3 WSJY, so we were very aware of that powerhouse emanating from the south. My Mom's family is from Chicago. When we'd drive there, I marveled at how we could listen to WSJY from the Dells to way beyond Rockford. So, at age 16, I started keeping an ear on that big 107.3 signal thinking, if my crazy dream of putting together a chain of stations ever came true, I'd sure want WSJY to be part of it.

"Now 40 years later, my two sons, Reid and Ty, and our co-workers are privileged to have that opportunity. We're pinching ourselves because if we had been able to create a signal from scratch to finish connecting our stations across Wisconsin, we couldn't have drawn up a better one than WSJY. We're also delighted that WKCHFM, WFAW-AM and an un-built FM translator are all part of this acquisition from NRG."

Kalil & Co. brokered the transaction for both parties.

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