Home Login RADIO ONLINE RSS Facebook

FCC Adopts Rules to Further Strengthen Emergency Alerting


Federal Communications Commission
Federal Communications Commission

The FCC has adopted rules to improve the way the public receives emergency alerts on their radios, mobile phones and televisions. The move is in response to a false 2018 emergency alert in Hawaii mistakenly warned of an incoming ballistic missile attack. The National Defense Authorization Act for Fiscal Year 2021 subsequently directed the Commission, in consultation with FEMA, to adopt rules to strengthen emergency alerting in various areas.

As such, the Commission adopted a Report and Order to ensure that more people receive relevant emergency alerts, enable government agencies to report any false alerts and improve the way states plan for emergency alerts. Specifically, the Report and Order combines the current "Presidential Alerts" category, which is non-optional on devices that receive Wireless Emergency Alerts, with alerts from the FEMA Administrator to form a new non-optional alert class called "National Alerts."

Under the alert class, all states are encouraged to form State Emergency Communications Committees, which help administer alerting on the state level, or to review the composition and governance of existing committees, as well as require certification of annual committee meetings, while providing a checklist of information that should be included in annual state Emergency Alert System plans.

It also specifies that government agencies may report false emergency alerts to the FCC's 24/7 Operations Center and clarifies how alert originators can repeat their alert transmissions. The Commission also adopted a Notice of Proposed Rulemaking that seeks comment on additional potential improvements to the Emergency Alert System recommended by FEMA.

Latest Radio Stories

Pacific Media Group Names Grimes Radio Division President
Sherri Hamamura Grimes
Sherri Hamamura Grimes
Pacific Media Group has promoted Sherri Hamamura Grimes to President of its Radio Division, overseeing operations across all Hawaiian island markets. The appointment took effect October 26. She will also continue as General Manager of PMG's Maui Radio operations. Grimes will work directly with Market More

SummitMedia Names Brodie Knoxville Brand Manager
Matt ''Brodie'' Lesley
Matt ''Brodie'' Lesley
SummitMedia has named Matt "Brodie" Lesley Brand Manager of its four-station cluster in Knoxville. He will also host middays on Country WCYQ (100.3 The Wolf). Lesley most recently served as Program Director and afternoon host for WNOK in Columbia, SC, and WWXM in Myrtle Beach, SC, from 2019 to 2026. During More

IAB Guide Calls for Better Audio Data in Media Mix Models
Interactive Advertising Bureau (IAB)
Interactive Advertising Bureau (IAB)
The Interactive Advertising Bureau (IAB) has released a new guide arguing that incomplete campaign data can obscure audio advertising's effectiveness in media mix models, potentially influencing how advertisers allocate budgets. "Amplifying Audio's Impact in MMM: A Follow-up to More

iHeartRadio Launches Lite Mode for Simplified Listening
iHeartRadio
iHeartRadio
iHeartRadio has launched "Lite Mode," a feature that lets listeners switch between the app's full functionality and a simplified interface focused on their current listening and frequently used content. Available on iOS and Android, Lite Mode can be activated through a toggle at the top of the mobile More

Sun & Fun Media Taps Orbyt as Exclusive Canadian Partner
Orbyt Media
Orbyt Media
Sun & Fun Media has selected Orbyt Media as its exclusive affiliate sales and affiliate advertising sales representative in Canada. The agreement gives Canadian radio stations and broadcast groups access to vacation packages, cruises, major sporting event experiences and other More

AWM to Honor Hannah Storm With Gracies Icon Award
Hannah Storm
Hannah Storm
The Alliance for Women in Media (AWM) will honor ESPN's Hannah Storm with the Gracies Icon Award during the Gracies Leadership Awards on November 16 at Tribeca 360° in New York. The award recognizes a woman whose influence has helped shape media and expand opportunities for women in the industry. Storm More

Return to Menu

Advertisement

Advertisement

Advertisement