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SXM Media Reclaims Top Spot as Largest U.S. Podcaster
RADIO ONLINE | Tuesday, December 6, 2022 |
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Edison Research announces the Top Podcast Networks in the U.S. for total network reach in Q3 2022, as SXM Media, Spotify and iHeartRadio take the top three spots, respectively. After falling behind Spotify by a narrow margin in the Q2 report, SXM edges back ahead this time. Each are well out ahead of third place iHeartRadio, which in turn is comfortably head of the fourth spot on the chart, Audioboom. The list ranks the most listened-to podcast networks based on total audience reach from Edison Podcast Metrics.
The Top 30 Podcast Networks for Q3 2022:
Within the top ten, the biggest jump in rank goes to Wondery-Audible-Amazon Music, up two rank positions, propelled in part by their acquisitions of major shows like Morbid and My Favorite Murder. Bubbling below the top ten, WarnerMedia gained three levels in rank, now up to 14th.
This ranker measures reach as a percentage of the weekly podcasting audience. Rankings are compiled by measuring the total unduplicated reach of all the shows represented by a given network. Listening is credited to the producer and/or the network that represents the advertising for the show, not the platform or app that the listener uses to access the podcast.
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