Home Login RADIO ONLINE RSS Facebook
Advertisement

Report: Edison Research Talks Audio Listening at Home


Edison Research
Edison Research

When the Consumer Electronics Show kicks off in Las Vegas, attendees from all over the world will gather to see the latest electronics of all varieties. Even as many of us are just beginning to use the new electronics we received as holiday gifts, the industry is looking forward to what kinds of new devices consumers will need or want to buy next. Edison Research's Share of Ear dataset gives insight into what types of audio devices Americans currently are using to consume audio at home.

When consuming audio at home, those in the U.S. age 13+ spend over one-third of their daily audio time (35%) listening through a mobile phone. So "mobile" doesn't have to mean traveling-around-town mobile. It can also mean around-the-house mobile. The next-closest device is AM/FM radio receivers (arguably the original form of mobile audio), which account for 26% of daily at-home audio time.

Americans age 13+ spend 14% of their daily in-home audio time listening on a computer, 13% on some type of TV, and 7% on a smart speaker.

Mobile device usage for audio consumption at home is at the same level for women and men age 13+ (both 35%). Women and men have different at-home listening habits when it comes to radio receivers and computers, though. Women are much more likely than men to consume at-home audio on a radio receiver (30% vs. 22%), and men are much more likely than women to consume audio at home on a computer (19% vs. 10%).

Advertisement

Latest Radio Stories

Cumulus Media Emerges from Chapter 11 Bankruptcy
Cumulus Media
Cumulus Media
Cumulus Media has completed its financial restructuring and emerged from Chapter 11 bankruptcy protection as a privately held company, eliminating approximately $550 million in debt and significantly strengthening its balance sheet. The company announced that it received all required approvals, including More

Chris Jones Named GSM for Cox Media Group Atlanta
Chris Jones
Chris Jones
Cox Media Group (CMG) has named Chris Jones General Sales Manager for its Atlanta radio cluster, which includes News/Talk WSBB (95.5 WSB), AC WSB-FM (B98.5), Classic Hits WSRV (97.1 The River) and Urban AC WALR-FM (Kiss 104.1). Jones joins CMG from iHeartMedia, where he served as Senior Vice President of More

Gap Broadcasting to Acquire Texarkana Stations for $300K
Gap Broadcasting
Gap Broadcasting
George Laughlin's Gap Broadcasting has reached an agreement to acquire six radio stations and five FM translators serving the Texarkana, TX-AR market from BTC USA Holdings Management and Frontier Media for $300,000. The properties are being sold through a court-supervised More
Advertisement

Jahna Michal Joins Townsquare's NJ Morning Show
Jahna Michal
Jahna Michal
Townsquare Media has announced the addition of Jahna Michal to its "Hit Music Network" morning show in New Jersey, joining Chris Rollins and Joe Hyer for the newly branded "Chris, Jahna & Joe and the Morning Show." The program originates from CHR WPST-FM (94.5 PST) in Trenton and is also heard on Hot AC More

Nielsen Report: Radio Reaches 92% of U.S. Adults
Nielsen
Nielsen
Radio continues to reach more American consumers each month than any other measured media platform, according to a new Nielsen report titled "Everyone. Everywhere. See Audio Differently." The report highlights radio's audience reach, advertising effectiveness and the measurement More

NAB's Rick Kaplan to Depart at End of 2026
Rick Kaplan
Rick Kaplan
The National Association of Broadcasters (NAB) has announced that Chief Legal Officer and Executive Vice President of Legal and Regulatory Affairs Rick Kaplan will depart at the end of 2026, concluding more than 14 years with the organization. During his tenure, Kaplan led NAB through numerous legal and More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement