Home Login RADIO ONLINE RSS Facebook
Advertisement

RTDNA Finds Radio News Salaries Head Backwards by 11.5%


Radio Television Digital News Association
Radio Television Digital News Association

After three years of meager salary increases -- all of which lagged inflation -- is worse in 2024. According to the the Radio Television Digital News Association (RTDNA), overall radio salaries actually fell 2.5%. With inflation at 3.1% for the year, that means real wages dropped by 5.6%. But why they fell may surprise you. In terms of real wages (actual wages minus inflation), radio salaries lost 0.5% in 2021, 6.6% in 2022, 1.9% in 2023, and 2.5% in 2024. That's a total wage loss of 11.5% over the last four years.

There is some good news in radio salaries. For News Directors, the median salary stayed the same, but the average salary went up 6.7%. Reporters are also mixed, with the average salary dropping 0.9%, but the median salary is going up 12.5%. News producers did even better with average salary up 5% and median salary up 10.4%. But that's where the good news stops. News anchor, sports anchor and sports reporter all lost ground in both average and median salaries. Web producer/editor dropped slightly on average and held even on median.

Now we see more clearly what's happening in radio salaries. Historically, non-commercial radio salaries have been substantially higher than commercial radio salaries. This year, that's not the case. When RTDNA looked at large and major markets, all the average commercial salaries are higher than non-commercial salaries, and median salaries are fairly close. But the actual story is what took place between last year and this year.

Overall, commercial radio salaries -- for the four positions above in large and major markets -- went up a whopping 23.5%. Non-commercial salaries went down 8% from a year ago. So the drop in radio news salaries lies almost entirely in the non-commercial world.

Advertisement

Latest Radio Stories

Art Webb Appointed PD of KABC and KSFO
Art Webb
Art Webb
Cumulus Media has promoted Art Webb to Program Director for News/Talk KABC in Los Angeles and KSFO in San Francisco. Webb, who has served as Assistant Program Director and Executive Producer for the stations since 2017, succeeds Luis Segura, recently named Operations Manager for co-owned WMAL-FM in More

Nielsen, Triton Integrate Podcast Metrics in NMI
Nielsen Audio and Triton Digital
Nielsen Audio and Triton Digital
Nielsen has announced a new collaboration with Triton Digital to integrate Triton's Podcast Metrics Demos+ into its Nielsen Media Impact (NMI) planning platform, expanding how advertisers evaluate podcast audiences alongside other media channels. The integration enables brands and agencies to access More

Lori Flowers Named MIW President-Elect
Lori Flowers
Lori Flowers
Mentoring and Inspiring Women in Radio (MIW) has named Lori Flowers as President-Elect, with her term set to begin January 1, 2027. Flowers currently serves as Manager of Integrated Marketing and Project Management for Urban One, working across Radio One stations and Reach Media's syndicated programming. More
Advertisement

Study: Creative Drives Nearly Half of Ad Sales
CumulusMedia | Westwood One
CumulusMedia | Westwood One
A new handbook from Cumulus Media's Westwood One Audio Active Group highlights the outsized role creative plays in advertising effectiveness, drawing on research from multiple measurement firms and marketing experts. The "Creative Best Practices Handbook," authored by Pierre Bouvard, compiles findings More

Townsquare, NABCO Form Digital Ad Partnership
Townsquare Media
Townsquare Media
Townsquare Media has entered into a strategic digital advertising partnership with North American Broadcasting Company (NABCO), aimed at expanding data-driven marketing capabilities for local advertisers. Under the agreement, NABCO will utilize Townsquare's Ignite platform to plan, execute and measure More

Redrock Media Names Terry Mathis Sales Director
Redrock Media
Redrock Media
Redrock Media has appointed Terry W. Mathis as Director of Sales for its five-station FM cluster and digital marketing division, Redrock Connect, effective May 1. Mathis succeeds S. Michael Evans, who has accepted a Director of Sales role with Cumulus Media in Salt Lake City. More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement