Beasley Media Reports Q1 Loss Despite Digital Growth

RADIO ONLINE | Wednesday, May 7, 2025 | 4:42pm CT

Beasley Media Group

Beasley Media Group reported a net loss of $2.7 million for the first quarter of 2025, as macroeconomic headwinds and advertising market softness continued to weigh on results. The company's net revenue fell 10.1% year-over-year to $48.9 million, or 8.5% on a same-station basis, largely due to a decline in agency revenue and the closures of its esports division and Guarantee Digital.

Operating loss widened to $2 million, compared to a loss of $1.1 million in the first quarter of 2024, as revenue declines outpaced a $4.6 million reduction in total expenses. Beasley cited continued cost management and streamlining initiatives, though savings were insufficient to offset the impact of revenue pressure.

Despite the top-line decline, Beasley posted a modest increase in Adjusted EBITDA, which rose to $1.1 million from $0.9 million a year ago, reflecting improved operational efficiencies.

Digital revenue remained a bright spot, increasing 6% year-over-year on a same-station basis to $10.8 million and accounting for 22% of total net revenue. The digital segment delivered an 18% operating margin, underscoring the company's ongoing digital transformation. Local revenue, including locally sold digital packages, made up 71% of total net revenue. Revenue from new business contributed 18%.

The company also highlighted the year-over-year comparison to a net income of $8,000 in Q1 2024, which was bolstered by a $6.0 million gain from the sale of an investment in Broadcast Music, Inc.

"Our first quarter results reflect the strength of our ongoing transformation and the resilience of our core strategy," said Caroline Beasley, Chief Executive Officer. "While revenue was impacted by persistent macroeconomic headwinds, we mitigated this through disciplined cost management, operational streamlining, and continued momentum in our digital business."

Beasley added, "With a more agile operating structure, a differentiated content portfolio, and deepened advertiser engagement, we believe Beasley is well-positioned to navigate short-term market challenges while building a more durable and diversified revenue base."