KAMP-FM/L.A. Rebrands as 97.1 NOW! with New Lineup
| RADIO ONLINE | Thursday, April 15, 2021 |
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KAMP-FM 97.1 AMP Radio in Los Angeles has rebranded as 97.1 NOW! effective immediately. Weekday programming will kick off with "The Morning Mess" featuring Joey Boy, Aneesh, Jeana and Karla from 6:00 a.m. to 10:00 a.m. PT. Julia, who was previously heard on weekends, will now be heard middays from 10:00 a.m. to 3:00 p.m. PT.
Josh Brubaker, who joined the station in March 2021, will be heard from 3:00 p.m. to 7:00 p.m. PT. Yesi Ortiz will move from middays to evenings and now be heard from 7:00 p.m. to 12:00 a.m. PT.
"As more and more Americans receive their COVID-19 vaccine, now is the time for us to safely get back on our feet and get moving with the daily habits we love and miss," said Jeff Federman, Regional President, Audacy Southern California. "This rebrand not only embodies the spirit of our return to normalcy, but also the dynamic state of today's music industry and we're excited to usher in this new era with our consumers. As LA's party station, our programming will spotlight the biggest stars in music and deliver a fresh listening experience to our audience no matter the time of day."
