Beasley Media Group Signs with vCreative Software

RADIO ONLINE | Tuesday, July 13, 2021 | 4:51pm CT

vCreative Software

vCreative has signed on to implement vCreative's suite of software products across its enterprise. All Beasley stations will deploy vPPO for commercial production, vPromotions for promotions, contesting and event management and vTrade to manage their trade inventory. Beasley says it selected vCreative to deliver a streamlined environment where all team members have visibility and can collaborate together on shared projects.

With the web-based platform, Beasley users can work from any location with ease, giving them a flexible and efficient operating model. vCreative solutions can also automate the production-to-air process, giving users more time to create great content and engaging campaigns that drive revenue.

"Our business has grown more complex as we have grown into new and innovative areas for our audiences and our advertising customers," said Beasley Media Group CEO Caroline Beasley. "vCreative's solutions are essential to bridge the gap between what we promise and what we deliver, providing us with a best-in-class platform that enables our teams to have more time to do what they do best: create."

"Beasley Media Group is a powerhouse in our industry and we are excited that they have made the decision to work exclusively with vCreative for its production, promotions and trade productivity solutions," added vCreative CEO Susie Hedrick. "Beasley's selection of our platform is a vote of confidence that we are achieving our mission to help our customers grow revenue through time-saving technology."