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iHM's 101.7 The Bull & Kix 100.9 Raise Over $527K for St. Jude
RADIO ONLINE | Friday, December 17, 2021 | 12:03pm CT |
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iHeartMedia Boston's 101.7 The Bull, and Springfield's KIX 100.9 teamed up for the annual "iHeart Country Cares for St. Jude Kids" radiothon presented by Members Plus Credit Union and raised $527,555 to benefit St. Jude Children's Research Hospital.
"iHeart Country Cares for St. Jude Kids" was hosted locally by 101.7 The Bull's on-air personalities Colton Bradford, Amanda Jo Parker and Jessica Callahan along with KIX 100.9's Perez. The broadcast aired across both radio stations on Thursday, December 9 and Friday, December 10 from 10am-7pm, and it featured St. Jude patients and their families. Listeners were encouraged to call in, text or go to thebull1017.com/give to become a St. Jude Partner In Hope, a program where donors make $19 monthly donations to St. Jude.
"Our New England fans are the most generous country fans in America," said Lance Houston, Program Director for 101.7 The Bull. "Year after year, they open their wallets to make sure that the hard-working people at St. Jude Children's Research Hospital can continue their work to make sure that no child is ever turned away for treatment, and that one day no child will die from cancer. With Boston's help this year, they can keep up the fight! I am so proud of the entire iHeartMedia Boston team for raising the bar again this year."
"We are extremely grateful for our partnership with 101.7 The Bull and KIX 100.9," said Joe Durkin, New England Regional Executive Director for ALSAC/St. Jude. "Through this two-day radiothon, each of these stations continue to promote awareness in support the lifesaving mission of St. Jude: Finding Cures. Saving Children." Over the past six years, 101.7 The Bull has raised over $2.7 million to benefit St. Jude Children's Hospital.
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