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iHeartMedia, The CW Ink New Multi-Year Agreements
RADIO ONLINE | Wednesday, December 15, 2021 |
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iHeartMedia and The CW ink a new multi-year agreement for The CW to remain the television broadcast and video streaming partner for both the iHeartRadio Music Festival and the annual holiday iHeartRadio Jingle Ball event. The CW and iHeartMedia have been partners on these events since 2012. Since their inception, the iHeartRadio Music Festival and iHeartRadio Jingle Ball have featured performances from over 400 artists.
"The CW is thrilled to continue our partnership with iHeartMedia to bring today's most dynamic performers and groundbreaking artists directly to fans and viewers," said The CW Network Chairman and CEO Mark Pedowitz. "As we enter into a new decade of collaboration, The CW is looking forward to serving as the exclusive TV broadcast and video streaming partner of both of these can't-miss events for years to come."
"From the beginning, we have been attracted to The CW's young audience reach, and this new agreement will extend our partnership with the Network into a second decade," added iHeartMedia President of Entertainment Enterprises John Sykes. "Each year, the iHeartRadio Music Festival and the iHeartRadio Jingle Ball Tour attract the biggest superstars in music, and this partnership extends the reach of these iconic events into to the homes of millions of viewers around the country."
The national 2021 iHeartRadio Jingle Ball tour across 10 U.S. cities will culminate with The CW Network's television special on Wednesday, December 15 at 8pm ET/PT featuring performances from Ed Sheeran, BTS, Jonas Brothers, Doja Cat, Lil Nas X, Saweetie, AJR and more, as well as a special appearance from Jimmy Fallon. The special will re-air on Christmas Day, Saturday, December 25 at 8pm ET/PT.
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