Futuri Debuts AI-Driven Localized Radio Content RadioGPT
|RADIO ONLINE | Thursday, February 23, 2023|
Futuri launches of RadioGPT, an AI-driven localized radio content solution. RadioGPT combines the power of GPT-3 technology with Futuri's AI-driven targeted story discovery and social content system, TopicPulse, as well as AI voice tech to provide a localized radio experience for any market, any format.
RadioGPT uses TopicPulse technology, which scans Facebook, Twitter, Instagram, and 250k+ other sources of news and information, to identify which topics are trending in a local market. Then, using GPT-3 technology, RadioGPT creates a script for on-air use, and AI voices turn that script into audio.
Stations can select from a variety of AI voices for single-, duo- or trio-hosted shows, or train the AI with their existing personalities' voices. Programming is available for individual dayparts, or Futuri's RadioGPT can power the entire station. RadioGPT is available for all formats in a white-labeled fashion.
RadioGPT also generates social posts, blogs, and other content for digital platforms related to the content on the air in real-time. A TopicPulse Instant Video add-on creates AI-driven short videos on hot topics for social use. By adding on Futuri's POST AI-enabled podcasting system, stations can take broadcast audio and immediately publish it on-demand with POST's auto-publishing feature.
"As early AI innovators in the broadcast space, it's only natural that we're bringing the incredible power of GPT-3 technology, paired with groundbreaking technology like TopicPulse, to radio," said Futuri CEO Daniel Anstandig. "The ability for broadcasters to use RadioGPT to localize their on-air content in a turnkey fashion opens up resources for them to deepen their important home-field advantages in new and unique ways. With RadioGPT, the possibilities are endless. With RadioGPT, there should never be a ‘liner card' or ‘sweeper-only' air shift again. Now everyone can be live and local."
Beta partners for Futuri's RadioGPT include Alpha Media in the U.S. and Rogers Sports & Media in Canada.
"At Alpha Media, we always seek innovative ways to engage our audiences. That's why we're a part of Futuri's RadioGPT beta group," said Alpha Media Executive Vice President of Content Phil Becker. "With RadioGPT's cutting-edge language and content technologies, we can deliver a real-time, hyper-localized, innovative audio experience. In fact, I have such faith in AI that I had it write this quote for me."
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