Pillar Media Elevates Tony Valdez and Becky Ross to PD

Tony Valdez and Becky Ross

Pillar Media elevates Colorado natives Tony Valdez (Tony V) and Becky Ross as Program Directors for KFCO (The New Flo 107.1) and KPOF-AM, respectively. In this capacity, both Valdez and Ross will guide their station's sound, content and identity. Since KFCO's format flip in April, Valdez's experience with and passion for the Denver community has shaped the station's direction.

Valdez said, "Through positive music, we unite the Denver community with faith, love and optimism. I am honored to be a part of building a culture that is driven by God's love. I look forward to my journey with Pillar Media while uplifting hearts and inspiring souls."

Ross has served at KPOF for 20 years and offers extensive understanding of the station's audience and its legacy in Denver's Christian community.

Ross said, "It is such a privilege to continue the legacy of Christian broadcasting at KPOF, which has faithfully served the Denver Metro area for 96 years. It's incredible to watch God work through Pillar Media in our uplifting ministry in media."

Pillar Media Brand Director Matt Stockman adds, "Both Becky and Tony step into their programming roles with a wealth of experience in their respective formats, and a deep understanding of the Denver community. Both are the right person to take their stations to a new level of impact."

Latest Radio Stories

Urban One Sets 10-for-1 Reverse Stock Split

Urban One

Urban One said its board has approved a 10-for-1 reverse stock split covering all classes of its common stock, including the publicly traded Class A and Class D shares. Stockholders had previously authorized the move on June 18, 2025, granting the board discretion on the final ratio. More

Alex Siciliano to Exit NAB Communications Role

Alex Siciliano

National Association of Broadcasters Senior Vice President of Communications Alex Siciliano will depart the organization at the end of next week after deciding to pursue another professional opportunity. In a note shared with industry contacts, Siciliano said it had been an honor to work on behalf of More

97.9 WRMF's KVJ Show Unveils ''Captain Crust''

Captain Crust and Princess Pepperoni

Jason Pennington and Virginia Sinicki of 97.9 WRMF West Palm Beach's KVJ Show have turned their on-air camaraderie into a community give-back, creating a superhero duo -- Captain Crust and Princess Pepperoni -- and launching a grassroots initiative called "The Power of Pizza." The campaign aims to More

Local Radio Drives $437B, Supports 909K U.S. Jobs

Wood & Poole Economics and BIA

A new economic study finds that free, local radio remains a powerful engine of the U.S. economy, generating $437 billion in annual GDP and supporting more than 909,000 jobs nationwide, underscoring radio's role as essential infrastructure in communities across the country. The analysis, conducted by More

Drive-Time Congestion Expands Radio's In-Car Reach

Katz Radio Group

As daily traffic congestion rises across major U.S. metro areas, new insights point to an expanding opportunity for brands to reach attentive in-car audiences, with AM/FM radio continuing to dominate in-vehicle audio listening. According to a new analysis from Katz Radio, the More

Three Top 100 Markets Shift Ratings to Eastlan

Eastlan

Three more Top 100 radio markets are moving their audience measurement to Eastlan as the company's expansion continues into 2026. Honolulu, Reno and Tulsa will now be continuously measured by Eastlan, reflecting what the company describes as a broader reassessment by More

Return to Menu

Pillar Media Elevates Tony Valdez and Becky Ross to PD

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ^®

Pillar Media Elevates Tony Valdez and Becky Ross to PD

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ®

Copyright © 1989-2026 RADIO ONLINE ^®