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Gayle Troberman Steps Down as iHeartMedia's CMO
RADIO ONLINE | Wednesday, October 23, 2024 | 8:56pm CT |
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After ten years of leadership, Gayle Troberman has stepped down as Chief Marketing Officer (CMO) at iHeartMedia, transitioning to a senior advisor role within the company. Troberman, who joined iHeartMedia in October, 2014 after a tenure as Chief Marketing and Ideas Officer at IPG Mediabrands, has been a prominent figure at major industry events, including the Consumer Electronics Show (CES) and Cannes Lions in France.
Troberman will maintain an active presence at key business-to-business events and continue to spearhead iHeartMedia's "New American Consumer" studies. She remains committed to enhancing client engagement and creative solutions across radio, digital audio, and podcasting platforms, supporting sales teams, and driving strategic initiatives for major national marketing and advertising partners.
iHeartMedia praised Troberman's pivotal role in bolstering the company's reputation and fostering relationships with top-tier partners. "Gayle has been a vital asset as our first CMO and we look forward to her continued influence in her new capacity," the company stated in a memo.
Her previous experience includes a notable stint as Chief Creative Officer at Microsoft from January, 1996 to February, 2012.
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