iHM/Allenton, Reading Names Lisa Dimartini Market President
| RADIO ONLINE | Monday, November 11, 2024 |
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 Lisa Dimartini |
iHeartMedia appoints Lisa DiMartini as Market President for the Allentown and Reading markets, effective immediately. She most recently served as the Vice President of Sales for iHeartMedia Allentown, where she played helped drive growth and foster innovation. Prior to that, Dimartini was an Account Executive for iHeart Allentown. Her career began at The Morning Call in Allentown and is a graduate of Millersville University.
"Lisa is the consummate professional - unflappable, positive, and centered. She has rejuvenated the Allentown market with her unique approach to fostering culture and partnerships," said iHeartMedia Mid-Atlantic Area President Brit Goldstein. "I'm very excited to see Lisa apply her business principles to the Reading market and beyond."
"I am honored to expand my role to lead both the Allentown and Reading markets," adde DiMartini. "I look forward to working with the talented teams in both locations to drive continued success and growth while delivering value to our partners and listeners."
