VSiN Brings its Sports Betting Content to SiriusXM

RADIO ONLINE | Monday, January 6, 2025

VSiN

VSiN, a network for sports betting media, has announced its return to SiriusXM, starting January 17. The collaboration will see VSiN's round-the-clock sports betting content air nationwide on SiriusXM channel 158 and on the SiriusXM app.

VSiN President and Chief Business Officer Brian Musburger expressed enthusiasm about leveraging the SiriusXM platform to reach a broader audience. "Returning to SiriusXM allows us to engage with a growing number of sports fans and betting enthusiasts directly from Las Vegas, the heart of entertainment and gaming," said Musburger. He emphasized that this move is pivotal to VSiN's strategy to enhance its position as the premier network for sports betting in the U.S.

The partnership further extends to a new program entitled "VSiN Live on Mad Dog Sports Radio," which will air weeknights from 7-10pm ET on channel 82. Hosted by Patrick Meagher and Dustin Swedelson, the show premiered Monday and focuses on live sports talk and betting analysis during ongoing games.

VSiN Executive Vice President of Talent and Programming Steve Cohen shared, "This partnership will enhance our offerings in wagering and fantasy sports, starting with the new show on Mad Dog Sports Radio, setting the stage for more quality sports talk content," Cohen remarked.

SiriusXM Vice President of Sports Programming Eric Spitz commented, "VSiN is a leader in delivering critical analysis and information for sports bettors and fantasy players. Our listeners can now enjoy these offerings 24/7 on their dedicated channel," he said.

VSiN aims to serve the needs of all sports bettors, from experienced gamblers to newcomers, by providing expert advice, predictions, and in-depth analysis across a wide range of sports. The network previously partnered with SiriusXM from 2017 to 2020 and is known for producing over 18 hours of live content daily.