AWMF, Hallmark Offer $7.5K Student Scholarship

RADIO ONLINE | Tuesday, April 7, 2026 | 10:59am CT

Alliance for Women in Media Foundation (AWMF)

The Alliance for Women in Media Foundation (AWMF) and Hallmark Media are partnering again to present the Make Her Mark Student Scholarship, supporting female students pursuing creative careers in entertainment.

Now in its second year, the program will award $7,500 to one recipient to assist with educational expenses. The scholarship is tied to Hallmark Media's Make Her Mark initiative, an on-the-job mentorship program focused on increasing representation of women behind the camera.

In addition to financial support, the selected student will take part in a mentorship experience with Hallmark actor and Make Her Mark founder Ashley Williams, offering guidance and industry insight.

Randy Pope, senior vice president of physical production at Hallmark Media, said the program is designed to open doors and provide aspiring directors with the resources and confidence needed to succeed. Becky Brooks, president of AWMF, added that the scholarship reflects a shared commitment to advancing women-led storytelling.

The recipient will be announced during the Gracie Awards Luncheon on June 16 in New York City.