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Bannon Named EVP, Strategy and Growth at DMR


Tony Bannon
Tony Bannon

DMR/Interactive has promoted Tony Bannon to Executive Vice President, Strategy and Growth, effective May 1. In the new role, Bannon will oversee the agency's strategic direction and growth initiatives, working with clients and partners to expand relationships, identify new opportunities and strengthen the company's position in a changing media landscape.

Bannon joined DMR/Interactive in December 2019 as Vice President of Marketing Strategy. During his tenure, he has helped shape the company's strategic approach and guided clients through shifts in media consumption, audience behavior and platform fragmentation.

Prior to DMR/Interactive, Bannon held sales roles at Cumulus Media and spent more than a decade in programming and on-air positions at stations including WGFB-FM in Rockford, IL, and WXXB-FM in Lafayette, IN. His background across programming, sales and marketing informs his perspective on audience engagement and brand strategy.

DMR/Interactive President and CEO Andrew Curran said Bannon has played a key role in the company's evolution and emphasized the agency's focus on internal advancement.

In his expanded role, Bannon will focus on long-term strategic priorities, business development and helping clients grow audience and revenue through integrated marketing efforts.

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