CMG Appoints Phil Becker to New Growth Role

RADIO ONLINE | Tuesday, July 14, 2026 | 11:23am CT

Phil Becker

Cox Media Group (CMG) has named Phil Becker Vice President, Audience & Content Growth for its radio division, a newly created executive position focused on expanding audiences across broadcast and digital platforms.

Becker will join CMG Radio on July 20 and will oversee audience growth strategies spanning over-the-air radio, streaming, podcasting, social media and emerging platforms. Working with programming leaders and market managers, he will focus on increasing audience reach, improving content performance, developing on-air talent and driving multi-platform growth.

"Phil brings a strong and unique combination of audience expertise, content leadership, and a passion for developing talent," said Rob Babin, President of CMG Radio. "His experience and audience-first approach will help strengthen our brands and position CMG Radio for continued growth."

Becker brings more than 25 years of experience in programming, content, digital media, audience development and brand strategy. Most recently, he served as Executive Vice President of Content at Alpha Media, where he led programming, content and digital strategy for more than 200 brands across 42 markets.

During his career, Becker has helped launch some of radio's first streaming apps, co-founded a radio company, developed national media brands and produced podcasts that have generated millions of downloads. His work has been featured by national media outlets including Good Morning America, NBC Nightly News, People, Rolling Stone, Wired, MTV and the Today show.

"CMG Radio has outstanding brands in tremendous markets," Becker said. "I'm excited to join Rob and the team to build on that success, deepen audience connections across platforms, and create remarkable content that matters to listeners, viewers, followers and fans."