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K-Love Launches Goodsource Brand for Gen Z


Goodsource
Goodsource

K-Love has launched Goodsource, a new ministry brand designed to reach college students and young adults with faith-based content. Goodsource is targeting Gen Z through content created by members of the generation and distributed through podcasts, live events and other platforms.

The organization said the programming will feature biblical conversations addressing issues facing young adults while focusing on faith, hope and worship.

"This generation faces numerous challenges that have contributed to a decline in overall mental well-being," said K-Love CEO Tom Stultz. "We feel it's important to meet the Gen Z population where they are with the hope of Jesus and promises from God's word."

Goodsource is launching with four podcasts. "How to Be Him," hosted by Garth and Za, discusses faith, masculinity, doubt, identity and other issues. "Made for More" features Sara Laine exploring purpose and making an impact on others, while Sydney Green's "Gritty Gospel" focuses on everyday faith, hope and personal growth.

The fourth program, "Open Invitation," features Danielle Wood examining the challenges of practicing Christianity within families, churches, marriages and unresolved relationships.

"K-Love has always been about sharing hope and encouragement. Now, we're expanding that mission with Goodsource, creating shows, podcasts, and conversations that help young adults grow in faith, discover purpose, and follow Jesus," said Goodsource Director John Tyler.

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