Home Login RADIO ONLINE RSS Facebook
Advertisement

U.S. Senate Passes READI Act to Improve EAS System


U.S. Congress
U.S. Congress

The U.S. Senate has passed the Reliable Emergency Alert Distribution Improvement (READI) Act of 2018. The bipartisan legislation, introduced in July by Senators Brian Schatz (D-HI) and John Thune (R-SD), would ensure that relevant emergency alerts are delivered on radio, TV and mobile phones. It also explores new ways of alerting the public through online video and audio streaming services, track and study false alerts when they occur, and improve the way states plan for emergency alerts.

"When a missile alert went out across Hawaii in January, some people never got the message on their phones, while others missed it on their TVs and radios. Even though it was a false alarm, the missile alert exposed real flaws in the way people receive emergency alerts," said Senator Schatz, lead Democrat on the Subcommittee on Communications, Technology, Innovation and the Internet. "Our bill fixes a number of important problems with the system responsible for delivering emergency alerts. In a real emergency, these alerts can save lives so we have to do everything we can to get it right."

"Emergency alerts save lives but management mistakes can erode their credibility and effectiveness. The READI Act implements lessons learned from past incidents and recognizes that emergency protocols must change along with communication technology," said Senator Thune, Chairman of the Committee on Commerce, Science, and Transportation.

The READI Act would:

  • Ensure more people receive emergency alerts by eliminating the option to opt out of receiving certain federal alerts, including missile alerts, on mobile phones;
  • Require active alerts issued by the President or FEMA to be repeated. Currently, alerts on TV or radio may only be played once;
  • Explore establishing a system to offer emergency alerts to audio and video online streaming services, such as Netflix and Spotify;
  • Encourage State Emergency Communications Committees to periodically review and update their State Emergency Alert System Plans, which are often out of date;
  • Compel FEMA to create best practices for state, tribal, and local governments to use for issuing alerts, avoiding false alerts, and retracting false alerts if they occur, as well as for alert origination training and plans for officials to contact each other and federal officials during emergencies; and
  • Establish a reporting system for false alerts so the FCC can track when they occur and examine their causes.
In addition to the READI Act, Senator Schatz introduced the ALERT Act earlier this year. The legislation, which passed the Senate in June, would give the federal government the primary responsibility of alerting the public of a missile threat.

NAB Executive VP/Communications Dennis Wharton said in a statement, "NAB thanks the Senate for passing the READI Act, which would improve the timeliness, accuracy and availability of emergency alerts when disaster strikes. Local radio and TV broadcasters play a vital role as 'first informers' in keeping communities safe, and we understand the importance of relevant and up-to-date information when lives are at risk. We thank Sens. Schatz, Thune and Wicker for their leadership on the emergency alerting issue and urge passage of the READI Act in the House."

Advertisement

Latest Radio Stories

Will Calder Named Beasley Tampa Operations Manager
Will Calder
Will Calder
Beasley Media Group has appointed veteran programmer Will Calder as Operations Manager for its Tampa radio cluster, effective June 11. In the newly expanded role, Calder will oversee programming and brand strategy for Beasley Tampa's portfolio, including WLLD-FM (WiLD 94.1), WQYK-FM (99.5 QYK), WRBQ-FM More

iHeartMedia Named Official Media Partner of NXXT Golf
iHeartMedia and NXXT Golf
iHeartMedia and NXXT Golf
iHeartMedia and NXXT Golf have announced a major sponsorship agreement naming iHeartMedia the Official Media Partner of NXXT Golf, a deal the organizations describe as one of the largest audio sponsorship commitments ever made to women's and junior competitive golf. Under the partnership, iHeartMedia More

NAB Urges FCC to Advance AM Radio Revitalization
National Association of Broadcasters (NAB)
National Association of Broadcasters (NAB)
The National Association of Broadcasters (NAB) is pressing the Federal Communications Commission to take additional steps to support AM radio, including easing antenna efficiency requirements and expanding access to the AM expanded band, according to an ex parte filing submitted June 9. The filing More
Advertisement

Christy Brittain Joins WBBB/Raleigh for Afternoons
Christy Brittain
Christy Brittain
96.1 WBBB/Raleigh-Durham has named veteran broadcaster Christy Brittain as its new afternoon personality, adding a familiar voice with deep North Carolina radio roots to the station's on-air lineup. A Tennessee native, Brittain began her radio career at age 17 and has since worked in several markets More

103.5 The Beat Unveils New Weekday Lineup
Hip Hop WMIB-FM (103.5 The Beat)/Miami will launch a revamped weekday lineup beginning June 29, featuring a mix of local talent and nationally recognized personalities across afternoons, evenings and nights. The new schedule will feature DJ Entice in afternoons from 2-6pm, followed by the debut of More

WIRK Renews Tim Leary & Chelsea Eaton for Mornings
Tim Leary & Chelsea Eaton
Tim Leary & Chelsea Eaton
Hubbard Radio West Palm Beach has renewed morning show hosts Tim Leary and Chelsea Eaton, keeping the duo in place on WIRK-FM (New Country 103.1) as they continue to anchor the station's weekday morning program. "Tim and Chelsea are the heartbeat of New Country 103.1," said Grover Collins, Brand & More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement