Home Login RADIO ONLINE RSS Facebook
Advertisement

U.S. Senate Passes READI Act to Improve EAS System


U.S. Congress
U.S. Congress

The U.S. Senate has passed the Reliable Emergency Alert Distribution Improvement (READI) Act of 2018. The bipartisan legislation, introduced in July by Senators Brian Schatz (D-HI) and John Thune (R-SD), would ensure that relevant emergency alerts are delivered on radio, TV and mobile phones. It also explores new ways of alerting the public through online video and audio streaming services, track and study false alerts when they occur, and improve the way states plan for emergency alerts.

"When a missile alert went out across Hawaii in January, some people never got the message on their phones, while others missed it on their TVs and radios. Even though it was a false alarm, the missile alert exposed real flaws in the way people receive emergency alerts," said Senator Schatz, lead Democrat on the Subcommittee on Communications, Technology, Innovation and the Internet. "Our bill fixes a number of important problems with the system responsible for delivering emergency alerts. In a real emergency, these alerts can save lives so we have to do everything we can to get it right."

"Emergency alerts save lives but management mistakes can erode their credibility and effectiveness. The READI Act implements lessons learned from past incidents and recognizes that emergency protocols must change along with communication technology," said Senator Thune, Chairman of the Committee on Commerce, Science, and Transportation.

The READI Act would:

  • Ensure more people receive emergency alerts by eliminating the option to opt out of receiving certain federal alerts, including missile alerts, on mobile phones;
  • Require active alerts issued by the President or FEMA to be repeated. Currently, alerts on TV or radio may only be played once;
  • Explore establishing a system to offer emergency alerts to audio and video online streaming services, such as Netflix and Spotify;
  • Encourage State Emergency Communications Committees to periodically review and update their State Emergency Alert System Plans, which are often out of date;
  • Compel FEMA to create best practices for state, tribal, and local governments to use for issuing alerts, avoiding false alerts, and retracting false alerts if they occur, as well as for alert origination training and plans for officials to contact each other and federal officials during emergencies; and
  • Establish a reporting system for false alerts so the FCC can track when they occur and examine their causes.
In addition to the READI Act, Senator Schatz introduced the ALERT Act earlier this year. The legislation, which passed the Senate in June, would give the federal government the primary responsibility of alerting the public of a missile threat.

NAB Executive VP/Communications Dennis Wharton said in a statement, "NAB thanks the Senate for passing the READI Act, which would improve the timeliness, accuracy and availability of emergency alerts when disaster strikes. Local radio and TV broadcasters play a vital role as 'first informers' in keeping communities safe, and we understand the importance of relevant and up-to-date information when lives are at risk. We thank Sens. Schatz, Thune and Wicker for their leadership on the emergency alerting issue and urge passage of the READI Act in the House."

Advertisement

Latest Radio Stories

Norsan Media to Acquire KGSR-FM in Austin for $3.5M
Norsan Media
Norsan Media
Norsan Media has agreed to acquire KGSR-FM (93.3) in Austin, TX, from Waterloo Media for $3.5 million. The station operates with 100,000 watts and serves the Austin market with a Classic Hip Hop format branded as Vibe 93.3. Following the transaction, Waterloo Media will retain ownership of several More

Red Apple Expands Lee Harris Leadership Role
Lee Harris
Lee Harris
Red Apple Media has promoted Radio Hall of Famer Lee Harris to Senior Vice President of News & Programming. Harris joined Red Apple Media six weeks ago as Vice President of News for the Worldwide News Network. In his new role, he will also oversee programming strategy and content development for WABC Radio More

Rep. Tom Emmer Pushes for AM Radio Protection Bill
Rep. Tom Emmer (R-MN)
Rep. Tom Emmer (R-MN)
House Majority Whip Tom Emmer (R-MN) is renewing his support for the AM Radio for Every Vehicle Act, emphasizing the medium's critical role in public safety, local information, and community service. Appearing on the National Association of Broadcasters' AirTime podcast, Emmer, a former broadcaster, More
Advertisement

Jackson Named Brand Manager of Chattanooga's KISS FM
Dave Jackson
Dave Jackson
Audacy has named Dave Jackson Brand Manager of WKXJ-FM (105.5 KISS FM) in Chattanooga, where he will oversee the CHR outlet's content strategy, talent, operations and branding. Jackson will continue in his current roles as Brand Manager of WFBC (B93.7_, The Block and Magic Upstate in Greenville, SC. More

Podcast Listening Climbs 386% Since 2016
Edison Research at SSRS
Edison Research at SSRS
Americans are spending more time with podcasts than ever before, with total weekly podcast consumption increasing 386% over the past decade, according to new data from Edison Research's Share of Ear study conducted with SSRS. The research shows U.S. consumers age 13 and older now spend 812 million hours More

Power4+ HBCU Esports League Unveils Name, Logo
Power4 Plus HBCU
Power4 Plus HBCU
PlayVS and Urban One have officially unveiled the name and logo for their new national HBCU esports competition, the Power4+ HBCU Esports League, while announcing that 25 historically Black colleges and universities have already committed to participate in its inaugural season beginning in February 2027. More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement