Home Login RADIO ONLINE RSS Facebook
Advertisement

U.S. Senate Passes READI Act to Improve EAS System


U.S. Congress
U.S. Congress

The U.S. Senate has passed the Reliable Emergency Alert Distribution Improvement (READI) Act of 2018. The bipartisan legislation, introduced in July by Senators Brian Schatz (D-HI) and John Thune (R-SD), would ensure that relevant emergency alerts are delivered on radio, TV and mobile phones. It also explores new ways of alerting the public through online video and audio streaming services, track and study false alerts when they occur, and improve the way states plan for emergency alerts.

"When a missile alert went out across Hawaii in January, some people never got the message on their phones, while others missed it on their TVs and radios. Even though it was a false alarm, the missile alert exposed real flaws in the way people receive emergency alerts," said Senator Schatz, lead Democrat on the Subcommittee on Communications, Technology, Innovation and the Internet. "Our bill fixes a number of important problems with the system responsible for delivering emergency alerts. In a real emergency, these alerts can save lives so we have to do everything we can to get it right."

"Emergency alerts save lives but management mistakes can erode their credibility and effectiveness. The READI Act implements lessons learned from past incidents and recognizes that emergency protocols must change along with communication technology," said Senator Thune, Chairman of the Committee on Commerce, Science, and Transportation.

The READI Act would:

  • Ensure more people receive emergency alerts by eliminating the option to opt out of receiving certain federal alerts, including missile alerts, on mobile phones;
  • Require active alerts issued by the President or FEMA to be repeated. Currently, alerts on TV or radio may only be played once;
  • Explore establishing a system to offer emergency alerts to audio and video online streaming services, such as Netflix and Spotify;
  • Encourage State Emergency Communications Committees to periodically review and update their State Emergency Alert System Plans, which are often out of date;
  • Compel FEMA to create best practices for state, tribal, and local governments to use for issuing alerts, avoiding false alerts, and retracting false alerts if they occur, as well as for alert origination training and plans for officials to contact each other and federal officials during emergencies; and
  • Establish a reporting system for false alerts so the FCC can track when they occur and examine their causes.
In addition to the READI Act, Senator Schatz introduced the ALERT Act earlier this year. The legislation, which passed the Senate in June, would give the federal government the primary responsibility of alerting the public of a missile threat.

NAB Executive VP/Communications Dennis Wharton said in a statement, "NAB thanks the Senate for passing the READI Act, which would improve the timeliness, accuracy and availability of emergency alerts when disaster strikes. Local radio and TV broadcasters play a vital role as 'first informers' in keeping communities safe, and we understand the importance of relevant and up-to-date information when lives are at risk. We thank Sens. Schatz, Thune and Wicker for their leadership on the emergency alerting issue and urge passage of the READI Act in the House."

Advertisement

Latest Radio Stories

Walnut Media Revives WOW on Omaha's AM 590
Walnut Media
Walnut Media
Walnut Media has acquired Sports KXSP-AM (590)/Omaha and will relaunch the station as AM 590 WOW, restoring the legendary WOW call letters to the market while expanding the locally owned company's radio portfolio. The rebrand takes effect July 6, when the 5kW outlet will debut a full-service sports format More

Heather Lomagistro Named Florida Broadcasters CEO
Florida Association of Broadcasters (FAB)
Florida Association of Broadcasters (FAB)
The Florida Association of Broadcasters (FAB) has named Heather Lomagistro President and Chief Executive Officer, effective July 1. She succeeds longtime leader Pat Roberts, who transitions to the role of President Emeritus after nearly four decades at the helm of the organization. More

Justin Credible Joins KZCE Phoenix Mornings
Justin Credible
Justin Credible
Sierra H Multimedia has named radio personality and entertainment influencer Justin Credible as the new morning host on Classic Hip Hop KZCE (101.1 The Bounce)/Phoenix. Justin Credible's Liftoff Show now airs weekdays from 6-10am. Born and raised in Los Angeles, Credible launched his radio career in Las More
Advertisement

On-Demand Audio Now Accounts for Majority of Listening
Edison Research at SSRS
Edison Research at SSRS
On-demand audio platforms now account for the majority of Americans' audio listening time, according to the latest Share of Ear data from Edison Research. The study finds that 56% of all time spent with audio in 2026 is now devoted to on-demand sources, including streaming music services and podcasts, More

Colorado Public Radio Adds Four to Board
Colorado Public Radio
Colorado Public Radio
Colorado Public Radio (CPR) has elected four new members to its Board of Directors and approved its Fiscal Year 2027 work plan and budget during its June 17 board meeting, ahead of the new fiscal year that began July 1. Joining the board are Chris Castilian, Jessica Cavens, Noelle Hagan and Chris Jensen, More

Cox Media Group Names Bortnick VP of Local Revenue
Danny Bortnick
Danny Bortnick
Cox Media Group (CMG) has appointed Danny Bortnick as Vice President, Local Revenue and Client Growth for its radio division, a newly created leadership role focused on strengthening client partnerships and driving local revenue growth. He joins the company on July 13. Bortnick will partner with CMG More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement