Home Login RADIO ONLINE RSS Facebook
Advertisement

Fewer Than Half of Radio News Staffs Include Women


RTDNA
RTDNA

According to 2021 RTDNA/Newhouse School at Syracuse University Newsroom Survey, fewer than half of radio news staffs include any women at all, up slightly from last year, especially smallest markets. Overall, women are just under 40% of the radio workforce, down slightly in the last year. Men outnumber women in radio 60.5% to 39.5% overall, as well as among white, Hispanic/Latino and Native American radio staffers. Among African Americans and Asian Americans in radio news, women outnumber men.

There are fewer women radio News Directors this year, down 3.5 percentage points from close to a third to just over a quarter. The public-commercial gap in representation grew, with women better represented than last year at public stations, but worse at commercial ones. Public radio female News Directors now outpace commercial women radio news directors by 18 points.

Radio general managers are slightly more representative this year, with women making up almost 3 percentage points more than last year, but still 73.3% of GMs are men.

Radio newsrooms now include the highest percentage of people of color in radio since 1998 -- and the second highest percentage ever -- but nearly 85% of the radio news workforce is still white. The local radio news workforce is 15.8% Black, Indigenous or people of color overall, up just under half a percent.

Public radio is significantly more representative, for both women and people of color, than commercial radio news. Public radio newsrooms are 78.8% white compared to commercial newsrooms which are 91.7% white. Representation in radio news improved over the last year for news staff identifying as Native American or Hispanic/Latino, but slipped slightly for African American and Asian American radio staff.

Representation of people of color increased marginally among radio News Directors, from 7.1% to 7.2%. This year saw higher percentages of radio News Directors who are African American or Hispanic/Latino, but fewer who are Native American.

Local radio General Managers of color made up most of the ground lost last year, but 93% are still white. General Managers of color are more than twice as frequently found in major markets. Stations in the Midwest had the least diverse management, with stations in the South and public stations more representative among radio management.

Note that the typical (median) radio news operation had a full-time news staff of one, with the overall average number of full-time staffers at just over 3.

Advertisement

Latest Radio Stories

AURN Elevates Isaiah Bryant to Senior VP Role
Isaiah Bryant
Isaiah Bryant
American Urban Radio Networks (AURN) has promoted Isaiah Bryant to Senior Vice President of Revenue & Strategic Partnerships, expanding his leadership responsibilities across the company's national sales and business development efforts. In his new role, Bryant will oversee AURN's national revenue More

RAB Debuts AI-Focused Sales Webinar Series
Radio Advertising Bureau (RAB)
Radio Advertising Bureau (RAB)
The Radio Advertising Bureau (RAB) is launching a new four-part live presentation series aimed at helping broadcasters leverage artificial intelligence to improve sales performance, identify new business opportunities and drive revenue growth. Entitled "The AI Advantage for Radio Sales," the series More

Geoff and Danielle Join WGTH for Afternoons
Geoff and Danielle
Geoff and Danielle
Christian FM Media announces that the Geoff and Danielle Show will join Gospel WGTH in Richlands VA. The duo will host weekday afternoons from 3-7pm starting Monday, June 8, on 105.5 FM, 540 AM, and streaming at wgth.net. "We are excited to partner with Ron Brown and the entire WGTH team to bring Geoff More
Advertisement

MIW Webinar Focuses on AI for Radio Sales
Mentoring and Inspiring Women in Radio (MIW)
Mentoring and Inspiring Women in Radio (MIW)
Mentoring and Inspiring Women in Radio (MIW) will host a free webinar exploring the growing role of artificial intelligence in radio sales on July 15. The session, entitled "AI in Radio Sales: Work Smarter, Sell More," is scheduled for Wednesday, July 15, at 2 p.m. ET and is designed for radio sellers, More

Southern California Radio Veteran Craig Carpenter Dies
Craig Carpenter
Craig Carpenter
Southern California radio personality Craig "Sea" Carpenter, whose distinctive voice was heard on many of the region's legendary rock stations during the 1970s, 1980s and 1990s, died June 1 following a short illness. He was survived by his children, siblings and extended family. Carpenter built a lengthy More

Massachusetts Broadcasters Hall Honors Radio Veterans
Massachusetts Broadcasters Association (MBA)
Massachusetts Broadcasters Association (MBA)
The Massachusetts Broadcasters Association inducted seven broadcasting professionals into the Massachusetts Broadcasters Hall of Fame during a ceremony held June 4 at the Renaissance Hotel and Conference Center in Framingham, recognizing distinguished careers in radio and television. Among the 2026 More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement