Home Login RADIO ONLINE RSS Facebook
Advertisement

Beasley Broadcast Q2 Revs Down 4.8% to $60.4 Million


Beasley Media Group
Beasley Media Group

Beasley Broadcast Group reported second quarter revenue of $60.4 million, reflecting a 4.8% decline compared to the same period in 2023. This decrease in revenue was primarily due to the divestitures of Beasley's Wilmington station and esports operations, as well as ongoing softness in the commercial advertising market. Despite these challenges, the decline was partially offset by growth in digital and political advertising revenue.

Operating income for the quarter reached $5.4 million, a significant improvement from the operating loss of $4.5 million reported in the second quarter of 2023. This turnaround was driven by a reduction in operating and corporate expenses, coupled with the absence of non-cash impairment charges that had negatively impacted the previous year's results. These factors contributed to a much-improved bottom line, with the company reporting a net loss of just $0.3 million ($0.01 per diluted share) as compared to a net loss of $10.4 million ($0.35 per diluted share) in the year-ago period.

Beasley's Adjusted EBITDA for the second quarter of 2024 was $8.8 million, representing an 11.4% increase from the $7.9 million reported in the second quarter of 2023. This growth in Adjusted EBITDA is primarily attributable to lower operating and corporate expenses, even after accounting for severance expenses that are excluded from Adjusted EBITDA, although it was somewhat offset by the decline in net revenue.

Digital revenue continued to be a bright spot for Beasley, growing by 5.7% year-over-year, or 10.4% on a same-station basis, to reach $13 million. Digital revenue now comprises 21.5% of the company's total net revenue, with 37% of Beasley's total audience engaging with content via digital platforms. This growth underscores Beasley's ongoing digital transformation strategy, which remains a focus for the company.

Beasley Broadcast Group CEO Caroline Beasley stated that the second-quarter results demonstrate the strides Beasley is making toward sustainable, profitable growth. She emphasized that the success of the digital transformation strategy is particularly evident in the strong year-over-year increase in same-station digital revenue, which is playing a crucial role in offsetting the challenges faced in the traditional audio advertising market.

In addition to digital growth, the company also experienced a 16.5% year-over-year increase in revenue from new customers and generated $586,000 in political revenue during the quarter. Local revenue, including digital packages sold locally, accounted for 72.8% of net revenue, highlighting Beasley's local market presence.

Beasley concluded by expressing confidence in the company's future, stating that Beasley is well-positioned to continue benefiting from political revenue through the end of the year. She affirmed that the actions being taken to transform the company and strengthen its balance sheet are laying a solid foundation for future growth and success.

Advertisement

Latest Radio Stories

Crooked Media Expands Political Podcast Ad Network
Crooked Media
Crooked Media
Crooked Media is expanding its political podcast and digital advertising network, adding "The Adam Mockler Show," "The Argument" and "Weekly Skews" to its roster of shows represented for host-read advertising. The three shows join "No Lie with Brian Tyler Cohen" and "The Joy Reid Show" in Crooked's More

Edison: Mobile Overtakes Radio Receiver in Cars
Edison Research at SSRS
Edison Research at SSRS
Mobile devices have surpassed traditional AM/FM radio receivers as the leading device for in-car audio consumption among Americans ages 13-34, according to new Share of Ear data from Edison Research at SSRS. The research shows consumers in the age group now spend 46% of their daily in-car audio time More

FOX Sports 1370 Launches in WQLL in Baltimore
WQLL-AM (FOX Sports 1370 AM) in Baltimore
WQLL-AM (FOX Sports 1370 AM) in Baltimore
WCBM Maryland has launched FOX Sports 1370 AM on WQLL-AM in Baltimore, bringing the FOX Sports Radio lineup to the market effective immediately. The station's weekday schedule begins with "Two Pros and a Cup of Joe," featuring LaVar Arrington, Brady Quinn and Jonas Knox, from 6-9am ET. "The Dan Patrick More
Advertisement

Audacy: Podcast Hosts Hold 21-Point Trust Advantage
Audacy Insights
Audacy Insights
Podcast hosts have a significant advantage over social media influencers when it comes to authenticity and their ability to influence consumers, according to a new Audacy Insights report. Audacy says 75% of listeners rate podcast hosts as the most authentic, compared with 54% for social media influencers, a More

Ashley & Brad Expand Partnership With Key Networks
Ashley & Brad
Ashley & Brad
"The Ashley & Brad Show" has expanded its relationship with Key Networks, adding affiliate sales support to the companies' renewed network sales partnership. Under the expanded agreement, Key Networks will work with the Ashley & Brad team to add affiliates and introduce the More

AWM Names 2026 Gracies Leadership Awards Honorees
Alliance for Women in Media (AWM)
Alliance for Women in Media (AWM)
The Alliance for Women in Media (AWM) has announced the honorees for the 2026 Gracies Leadership Awards, set for November 16 at Tribeca 360° in New York City. Zenia Mucha, Chief Brand and Communications Officer at TikTok, will receive the inaugural Gracies Vanguard Award. The More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement