Home Login RADIO ONLINE RSS Facebook
Advertisement

Beasley Broadcast Q2 Revs Down 4.8% to $60.4 Million


Beasley Media Group
Beasley Media Group

Beasley Broadcast Group reported second quarter revenue of $60.4 million, reflecting a 4.8% decline compared to the same period in 2023. This decrease in revenue was primarily due to the divestitures of Beasley's Wilmington station and esports operations, as well as ongoing softness in the commercial advertising market. Despite these challenges, the decline was partially offset by growth in digital and political advertising revenue.

Operating income for the quarter reached $5.4 million, a significant improvement from the operating loss of $4.5 million reported in the second quarter of 2023. This turnaround was driven by a reduction in operating and corporate expenses, coupled with the absence of non-cash impairment charges that had negatively impacted the previous year's results. These factors contributed to a much-improved bottom line, with the company reporting a net loss of just $0.3 million ($0.01 per diluted share) as compared to a net loss of $10.4 million ($0.35 per diluted share) in the year-ago period.

Beasley's Adjusted EBITDA for the second quarter of 2024 was $8.8 million, representing an 11.4% increase from the $7.9 million reported in the second quarter of 2023. This growth in Adjusted EBITDA is primarily attributable to lower operating and corporate expenses, even after accounting for severance expenses that are excluded from Adjusted EBITDA, although it was somewhat offset by the decline in net revenue.

Digital revenue continued to be a bright spot for Beasley, growing by 5.7% year-over-year, or 10.4% on a same-station basis, to reach $13 million. Digital revenue now comprises 21.5% of the company's total net revenue, with 37% of Beasley's total audience engaging with content via digital platforms. This growth underscores Beasley's ongoing digital transformation strategy, which remains a focus for the company.

Beasley Broadcast Group CEO Caroline Beasley stated that the second-quarter results demonstrate the strides Beasley is making toward sustainable, profitable growth. She emphasized that the success of the digital transformation strategy is particularly evident in the strong year-over-year increase in same-station digital revenue, which is playing a crucial role in offsetting the challenges faced in the traditional audio advertising market.

In addition to digital growth, the company also experienced a 16.5% year-over-year increase in revenue from new customers and generated $586,000 in political revenue during the quarter. Local revenue, including digital packages sold locally, accounted for 72.8% of net revenue, highlighting Beasley's local market presence.

Beasley concluded by expressing confidence in the company's future, stating that Beasley is well-positioned to continue benefiting from political revenue through the end of the year. She affirmed that the actions being taken to transform the company and strengthen its balance sheet are laying a solid foundation for future growth and success.

Advertisement

Latest Radio Stories

Tee Gentry Retires After 30 Years with Beasley
Tee Gentry
Tee Gentry
Beasley Media Group has announced the retirement of Tee Gentry as Operations Manager for its Augusta radio cluster and Program Director of WKXC-FM (Kicks 99), concluding a 30-year career with the company. His final day in the full-time role was July 31. During his three decades with Beasley, Gentry held More

Don Sainte-Johnn Memoir Added to Rock Hall Archives
Don Sainte-Johnn
Don Sainte-Johnn
Veteran broadcaster and media educator Don Sainte-Johnn has received a notable honor with his memoir, San Francisco's LAST TOP 40 DISC JOCKEY, officially accepted into the Rock & Roll Hall of Fame Library & Archives. Sainte-Johnn shared the news in an email, calling the recognition a meaningful tribute More

MIW Names Cosette Nowik 2026 Mentorship Recipient
Cosette Nowik
Cosette Nowik
Mentoring and Inspiring Women in Radio (MIW) has selected Cosette Nowik as the recipient of its 2026 Elevating Women in Programming Mentorship, an annual program designed to develop the next generation of female programming executives. Now in its eighth year, the year-long mentorship provides one More
Advertisement

Kelly Sutton to Host New WSM Morning Show
The Kelly Sutton Show
The Kelly Sutton Show
WSM has announced the launch of The Kelly Sutton Show, with Kelly Sutton taking over weekday mornings beginning Monday, August 10. The new live, local program will air from 6-10am CT from studios just steps away from the Grand Ole Opry stage in Nashville. Sutton will be joined by longtime broadcaster More

RAB Webinar Highlights AI-Powered CopyWrite Tool
Radio Advertising Bureau (RAB)
Radio Advertising Bureau (RAB)
The Radio Advertising Bureau (RAB) will present the second installment of its four-part AI Advantage for Radio Sales webinar series on Wednesday, August 5, focusing on its AI-powered CopyWrite tool designed specifically for broadcast radio sales professionals. Scheduled for Noon CT/1pm ET, the webinar, More

Texas Farm Bureau Network Reaches 150 Affiliates
Texas Farm Bureau
Texas Farm Bureau
The Texas Farm Bureau Radio Network has reached a major milestone, signing its 150th affiliate station and marking the largest number of affiliates in the network's 24-year history. Network Manager Carey Martin said the achievement reflects the strong partnerships the network has built with stations More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement