AdLarge Media Hires Gina Suarez, Promotes DeSantis

RADIO ONLINE | Monday, August 28, 2017 | 12:47pm CT

Gina Suarez and Frank DeSantis

AdLarge Media hires Gina Suarez as Director of Affiliate Marketing and promoted Frank DeSantis to Senior VP/Business Development. Suarez will oversee AdLarge's radio station affiliation efforts. Most recently, she was Manager of Affiliate Relations at Sun Broadcast Group. Her background includes similar roles at ABC Radio Networks and Global Satellite Radio Network and several positions in the music industry.

DeSantis joined AdLarge Media as VP/Business Development in 2011. During his 35+ years in radio, he worked on the air in Los Angeles, before moving into the business side at Westwood One, then MediaAmerica, JonesMediaAmerica and Dial Global Radio Network.

AdLarge Media Co-CEO and Co-Founder Gary Schonfeld stated, "We are delighted to have found the perfect affiliate marketing professional in Gina. She is respected by program directors across the industry and brings valuable experience and insights about radio stations' needs to her position at AdLarge."

"AdLarge has an exceptional suite of radio programs and services, and I'm thrilled to be joining them during their next phase of growth," added Suarez. "I look forward to working with stations to enhance their brands and increase their ratings with premium entertainment for their listeners."

AdLarge Media Co-CEO and Co-Founder Cathy Csukas noted, "Frank has been extremely influential in AdLarge's growth. With deep relationships and a diverse radio background, Frank is exceptional at identifying the highest-quality programs and services for radio stations."

"We're expanding our catalogue of radio products with a laser focus on meeting the needs of radio stations," stated DeSantis. "The competition for listeners' attention in today's fragmented media marketplace demands that we bring stations the content and services that help them grow and engage their audience."